Day 1 (Thursday, May 18): 8:30am to 12:30pmDay 2 (Friday, May 19): 8:30am to 3:30pm
In the current interconnected and digital world, communication has become more complex and it is more important for nonprofits to reach their target audiences. In this two day boot camp, you will explore a framework for preparing a thorough marketing and communication plan.
On Day 1, you will gain the tools to build your brand to communicate your mission and identify how to reach target audiences through compelling messages.
On Day 2, explore various channels of communication (offline and online) and learn when it is appropriate to use each channel. You will have the opportunity to improve your existing communication plan or review the framework of a new communication plan that clarifies roles for staff and board and identifies protocols for internal, external and crisis communication.
The University of Wisconsin-Parkside is committed to providing access, equal opportunity, and reasonable accommodation in its services, programs, activities, education, and employment for individuals with disabilities. To request disability accommodations, contact the Continuing Education department at least eight weeks in advance at: (262) 595-3340 (V), (262) 595-2513 (FAX) or e-mail at firstname.lastname@example.org. Requests are kept confidential.
Thursday, May 18, 2017 - Friday, May 19, 2017 8:30 AM - 3:30 PM
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UW-Parkside, Tallent Hall900 Wood RoadPO Box 2000Kenosha, Wisconsin 53144262-595-3340
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UW-Parkside Continuing Education
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