2018 State of the Industry

Speaker Details

Tom Cove Headshot 

Tom Cove

President & CEO

About Tom Cove

Tom Cove is the President and CEO of the Sports & Fitness Industry Association (SFIA), where he represents the interests of more than 500 leading manufacturers, brands, licensors, distributors and retailers of athletic equipment, footwear and apparel. Mr. Cove was named CEO in 2005, after 13 years building SFIA’s advocacy and public affairs programs in Washington, D.C. Mr. Cove oversees SFIA initiatives to promote sports participation & safety, health & fitness, international trade, and product standards, and serves as liaison to international and national sports federations and government agencies. He led the legislative campaign to pass and annually fund the Physical Education for Progress (PEP) program, which delivered almost $1 billion to innovative local school PE initiatives. He also directed the industry’s landmark campaign to end child labor in sports equipment production around the world, for which SFIA received the 1997 Corporate Conscience Award. Mr. Cove also oversees the sports industry’s premier research facility and appears regularly in national media discussions and congressional hearings on the state of youth sports and physical activity trends in America. Mr. Cove serves on Boards of Directors of the World Federation of the Sporting Goods Industry, PHIT America, Tennis Industry Association, USA Football and Children’s Charities Foundation of Washington, DC. 

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  • When

  • Tuesday, November 27, 2018
    2:00 PM - 3:00 PM
    Eastern Time

Have questions for the speakers? You can submit them to WEBINARS@SFIA.ORG.

Subject: Questions, SOTI Webinar

Email: webinars@sfia.org

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