WHAT IS TRAVEL OREGON 101?

Tourism in Oregon is a $11.8 billion industry. Our industry directly generates more than 112,000 jobs in Oregon — and indirectly creates another 56,900 jobs. As a key driver in Oregon’s economy, what you do every day to support tourism matters. Together, we can do something even greater. Whether it’s timely research, tourism planning tools, or inspiration for your next marketing campaign, our aim is to provide resources to support the work you do.

The Travel Oregon 101 seminar is an opportunity to dive into Oregon’s travel & tourism industry, designed to benefit visitor-related businesses, organizations and communities. Participants will gain knowledge of the many opportunities available through Travel Oregon and the network of local, regional, national and international industry partners.

TOPICS

Overview of Oregon's tourism industry

Destination & Product Development

Reaching Domestic & International Markets

Oregon's Unique Sustainability & Travel Philanthropy Programs

Customer Service Training & Visitor Information

Visitor Demographics, Economic & Marketing Research

Industry communications & services

Partnership opportunities for every level of participation

2018 SCHEDULE

December 3

9 a.m. - 11:30 a.m.

The McMinnville Grand Ballroom

Willamette Valley