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2021 CWS Summit Europe

  • Workforce Strategies for a New Tomorrow | 20-21 April 2021

         
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    2021 CWS Summit Europe Agenda

    Programme subject to change

    All times in UK BST
      • Tuesday, 20 April, 2021

        09:00 – 10:00
        Pre-Event Networking & Exhibits Open
        10:00 – 10:10
        CWS Summit Europe Welcome & Introduction

        Speaker:
        Dawn McCartney, VP, CWS Council, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts
        10:10 – 11:00
        OPENING KEYNOTE
        Workforce Strategies for a New Tomorrow
        Tomorrow’s world just got a lot closer. The COVID-19 pandemic has thrust the world of work into a period of unparalleled change. People, organisations, economies, and the entire supply ecosystem has felt the impact of a mandated transformation in the way we live and work.

        A year on and organisations around the world are busy planning for a new tomorrow and imagining innovative ways of engaging talent and getting work done in the future.

        This insightful keynote will present data, research and real-life examples for how leading organisations are predicting the world of tomorrow and, more importantly, propose steps you and your organisation can take to be better prepared for success.

        Speaker:
        Peter Reagan, Sr. Director, CWS & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts
        11:00 – 11:10
        Transition Break
         11:10 – 11:40
        Facilitated Roundtable Discussions
        Our popular Roundtables enable you to join your peers and choose those topics that are most relevant to address your business challenges.

        Sample topics could include:
        • Alternative Sourcing Strategies
        • Beyond VMS
        • Cost Savings
        • Direct Sourcing
        • Diversity & Inclusion
        • Emerging Technologies
        • Legal & Compliance Issues
        • MSP Strategies
        • SOW Programme Management
        • Total Talent Strategies
        11:40 – 12:10
        Networking Break & Exhibits Open
        12:10 – 12:50
        CONCURRENT SESSIONS

        Technology Innovation Track
        Leveraging Talent Acquisition Technology for Competitive Advantage
        Technology advancements have taken the role of the recruiter to a whole new level. AI/ML algorithms, big data, blockchain and IVR tools have created whole new categories of technology and provided a boost to established technologies. This is a fast-moving and confusing space but one where you can create a real competitive advantage for your programme. Using SIA’s research, this session will explore how the Talent Acquisition Technology ecosystem has evolved and how recent advances are offering organisations new ways to attract, engage and hire candidates.

        Speaker:
        John Nurthen, Executive Director, Global Research, Staffing Industry Analysts



        Sourcing and Engagement Innovation Track
        The Power of Data: Using Data to Drive your Sourcing Strategy
        It is not enough to just have data; its knowing what data can help you make informed decisions and how it can drive your sourcing strategy.  In this session, hear Jeff Turnage of Suez share what data and metrics are critical to collect and how to use this insight to create a sourcing strategy that is fuelled by data.  Learn the practices and approaches that helped him harness the power of data to become a competitive differentiator for his organisation and his CW Programme.

        Speakers:
        Meredith Bodgas, Lead Editor, Toptal
        Jeff Turnage
        , Sr Sourcing Manager, Global Purchased Services, CCWP, SUEZ Water & Technology Solutions



        Programme Strategy and Innovation Track

        Renew, Reskill, Redeploy Digitisation and Skills: The New Future for Workers
        The 2020 workforce transformation started as a health crisis and rapidly evolved into an economic and social crisis. Companies digitised at a speed and scale they could never have imagined – generating jobs and driving change with the potential to improve people’s lives and create a more connected world. One year on, we are seeing the emergence of a K-shaped, two-speed recovery. Now more than ever in our living history we have an opportunity to help people and organisations to evolve throughout the holistic talent lifecycle that remains the defining challenge of this decade. Join our panel of experts as they share how to put the human back in HR, how to discover the full potential of your entire workforce, and how at-pace transformation and digitisation can support new ways of working.

        Speakers:
        Marceline Beijer, Global RPO Brand Leader, European VP, Talent Solutions
        Dr. Tomas Chamorro-Premuzic, Chief Talent Scientist, ManpowerGroup; Co-Founder, Deeper Signals and Metaprofiling; and Professor of Business Psychology, University College London and Columbia University



        IDEAS IN ACTION
        Ideas in Action sessions showcase leading suppliers and their solutions to the industry’s most pressing challenges.

        ROI Modelling: How to Build a Business Case for a VMS
        Presented by Beeline

        These days, the question is not “Should our contingent workforce programme use a Vendor Management System (VMS)?” The question is “How much longer can we afford to operate without a VMS?”. During this session we will show you how to calculate ROI and demonstrate the value of a VMS to all key stakeholders. We’ll delve into using data to show cost savings, process efficiencies, and more – and build a business case for a robust, full-featured Vendor Management System.
         
        Come away from this session with key takeaways that will address:
        •    What efficiency factors have I overlooked in my business case?
        •    Do I have a clear benchmark of our current level of effort for non-permanent sourcing?
        •    Can I demonstrate the ROI of a VMS?

        Speakers:
        Alastair Dobson, Sr. Client Relationship Manager, Beeline
        Manfred Vogels, VP, Business Development, Continental Europe, Beeline
        12:50 – 13:20
        Networking Break & Exhibits Open
        13:20 – 14:00
        CONCURRENT SESSIONS

        Technology Innovation Track
        Taking the Steps Towards True Total Talent Management
        The topic of Total Talent Management has been going on for years with few success stories to be shared. In order to have Total Talent Management, would require that you have the ability to truly “manage” the talent.  With disparate systems tracking full-time employees and contingent workers, organisations struggle to have a true system of record.  Join us and our panellists as they share their organisations exciting journey to TRUE Total Talent Management.

        Speakers:
        Dan Beck, COO & Co-Founder, Utmost Software Inc.
        Maarten Hansson, Head of Workforce Strategy, Philips



        Sourcing and Engagement Innovation Track
        The A-Z of Direct Sourcing
        The ways in which you can use the power of your own brand to drive candidates directly into your organisation are manyfold. In this session, we will case study some of the most impactful strategies to date and explore some lesser-known strategies that may soon gain traction.

        Moderator:
        Peter Reagan, Sr. Director, CWS & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Andreas Hettwer, Global Procurement Category Director - Contingent Workforce, Capgemini
        Wendy Stenger, Global External Workforce Programmes, Thomson Reuters
        Keith Wulffraat, Head of Contingent Workforce, Facebook



        Programme Strategy and Innovation Track
        Rewrite Your Contingent Talent Strategy Playbook – The Evolution of MSP 4.0
        Right now, flexibility is critical to navigating our rapidly shifting market conditions. We’re witnessing an unprecedented push by companies to tap into more contingent talent in response to this economic fluidity. But this shift will not be without challenges. Companies will need to consider how to attract the best contingent workers or face losing great talent to competitors.
         
        Join this session to learn how the next generation of MSP – MSP 4.0 – is using advanced analytics to predict how organisations get work done, leveraging employer brand to engage deeply skilled talent pools, adopting advanced technology to access diverse talent, evolving statement of work (SOW) solutions, and driving the total talent supply chain to have maximum impact on business performance.

        Moderator:
        Louisa Wilson, MD, Enterprise Customer Acceleration, Randstad

        Panellists:
        Ben Brierley, Statement of Work (SOW) Channel Director, Randstad Sourceright
        Thomas Jajeh, CEO, Twago
        Rachid Schmitz, Managing Director Continental Europe, Executive Vice President Sales, Randstad Sourceright EMEA



        IDEAS IN ACTION
        Ideas in Action sessions showcase leading suppliers and their solutions to the industry’s most pressing challenges.

        Agility Isn't Always on the Payroll: The External Workforce is Fuelling Business Agility – Lessons From the Leaders
        Presented by SAP

        The external workforce is core to the enterprise and represents 42% of workforce spend. Our newest study with Oxford Economics, Agile Procurement Insights Research by SAP, reveals that over half of executives say the external workforce helps their business recover from downturns, and two-thirds say it provides extra capacity to help manage peaks in demand – critical for business resilience and agility. Despite its size and importance, the external workforce is under-managed, creating risk and decreasing ROI. Yet, leading organisations drive stronger business results. Join us to learn how you can drive better outcomes from this important category of spend.

        Moderator:
        James Marland, Global Vice President, Centre of Excellence for Procurement, SAP

        Panellists:
        Phil Biddle, Global Commodity Manager Temporary Labour, Siemens
        Arun Srinivasan
        , GM SAP Fieldglass Solutions, SAP
        Lisa Zak, Director, Indirect Supply Management, Medtronic, Inc.
        14:00 – 14:30
        Networking Break & Exhibits Open
        14:30 – 15:00
        Facilitated Roundtable Discussions
        Our popular Roundtables enable you to join your peers and choose those topics that are most relevant to address your business challenges.

        Sample topics could include:
        • Alternative Sourcing Strategies
        • Beyond VMS
        • Cost Savings
        • Direct Sourcing
        • Diversity & Inclusion
        • Emerging Technologies
        • Legal & Compliance Issues
        • MSP Strategies
        • SOW Programme Management
        • Total Talent Strategies
        15:00 – 15:10
        Transition Break
        15:10 – 15:50
        CONCURRENT SESSIONS

        Technology Innovation Track
        Making Sense of the Online Talent Economy
        The growth in technologies that enable access to the online talent economy has been explosive. During this session, we will make sense of what is available today and how organisations can best explore, pilot, engage and optimise any number of platforms that will deliver cost, quality, efficiency and risk mitigation benefits to your programme.

        Moderator:

        Matt Norton, Global Workforce Solutions Research Manager, CCWP, Staffing Industry Analysts

        Panellists:
        Cheryl Kloosterman, Deloitte Open Talent (DOT) Programme Leader, Deloitte
        Brian Wallins
        , Research Manager, Staffing Industry Analysts



        Sourcing and Engagement Innovation Track
        Direct Sourcing 2.0 (Advanced Session)
        For the early adopters, engaging directly with the candidate is a tried and true process. Once the systems and processes are built and the pilot is a success, where do programmes go next to optimise their Direct Sourcing practices? Learn how advanced Direct Sourcing programmes are expanding their candidate focus, building diversified sourcing options, redefining their service models/offering and leveraging technology, data and metrics to inform their sourcing processes in new ways.

        Speaker:
        Chris Paden, Director, CWS & Research, CCWP, Staffing Industry Analysts



        Programme Strategy and Innovation Track
        SOW: The Dos and Don’ts of Integrating SOW into Your Contingent Workforce Programme
        A few pioneering early adopters have successfully integrated services in project procurement into their contingent workforce programmes. During this session, we will learn how they succeeded, hear the challenges you could face, and provide a comprehensive checklist of dos and don'ts to maximise the possibility of your SOW integration gaining adoption.

        Moderator:
        Frank Enriquez, Sr. Manager, CWS, Knowledge & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Emmanuel (Manny) Johnson, Senior Programme Manager – Flexforce SOW Programme, Siemens Corporation
        Maria Rancel-Lopez
        , Head of Procurement - People and Property, Nationwide Building Society
        Adrian Zuber, Head of Contingent Labour, Bank of America



        IDEAS IN ACTION
        Ideas in Action sessions showcase leading suppliers and their solutions to the industry’s most pressing challenges.

        The Importance of Data-Driven Decisions in Global Talent Programmes
        Presented by PRO Unlimited

        Even the best car, plane or rocket ship isn’t effective if you don’t “fuel” it. And the higher quality the fuel, the better performing the vehicle. Data is today’s “fuel,” and it remains a vital component in managing a contingent workforce programme. However, many companies don’t have the technology and data in place to identify, engage and secure the best contingent talent in the world, while attaining diversity goals. Learn how to leverage a ‘data ocean’ to inform your workforce sourcing and planning along with meeting diversity and inclusion initiatives. Hear how using these data oceans will  power a contingent workforce programme to better realise workforce visibility and forecasting, while driving smarter decisions that fuel long-term growth.

        Speakers:
        Madelyn Abreu
        , Head of People and Culture Procurement, Roche
        Laurence Kirk
        , Vice President EMEA & APAC, PRO Unlimited
        15:50 – 16:00
        Transition Break
        16:00 – 16:30
        Diversity, Equity & Inclusion: We’re Not There Yet | Putting Words into Action!
        The importance of diversity within organisations has been recognised for years. However, despite much talk, many organisations are still lagging in creating truly diverse, equitable and inclusive workplaces. The events of 2020 have taken awareness of, and urgency around, DE&I to a whole new level. With companies averaging 20% of their workforce being contingent, CW programme managers realise they have an incredible opportunity to support their organisation’s goals for an increased diverse, equitable and inclusive workforce...but how? Join our discussion and hear how these organisations are putting the words Diversity, Equity and Inclusion into action.

        Moderator:
        Dawn McCartney, VP, CWS Council, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Craig Lightbody
        , Global Category Manager Contingent Workforce, Shell
        Keisha Stephens
        , Director, Contingent Workforce, Splunk
        16:30 – 17:30
        Networking & Exhibits Open

        Wednesday, 21 April, 2021

        08:30 – 09:30
        Networking & Exhibits Open
        09:30 – 10:20
        KEYNOTE
        Fostering a Culture of Connectedness in a Divided World
        In today’s new world, purpose-driven organisations are flourishing. People yearn to collaborate and connect with brands challenging old norms to deliver on values, not just value and with leaders who aspire to be not just the best ‘in’ the world, but best ‘for’ the world. Empathy and emotional intelligence have now become crucial soft skills for companies to connect with and nurture their brand communities.
         
        Ours is also a world of polarised and divided communities. Individuals of all ages are constructing their own identities as they work and live more independently than ever. Yet people struggle to balance new notions of individuality with their need for community and connectedness. Conventional segmentation becomes void; to reach people companies must understand emerging needs and behaviours on an ever more granular level.
         
        Entering the era of AI and automation, we witness a new digital landscape set to transform government, organisations, and our notion of citizenship. In this reality only businesses that foster inclusive thinking, fast-cycle learning and agility will be able to respond and adapt effectively to ongoing disruptive technologies.
         
        Join Anne Lise Kjaer, a leading global futurist who facilitates a new understanding of tomorrow’s people, society and how business and work is done through her 4P lens – where balancing People, Planet, Purpose and Profit to foster a culture of connectedness is the new normal.

        Speaker:

        Anne Lise Kjaer
        , Futurist, Author, Founder, Kjaer Global
        10:20 – 10:50
        Networking Break & Exhibits Open
        10:50 – 11:30
        CONCURRENT SESSIONS

        Technology Innovation Track
        Running Compelling VMS Tenders and How to Avoid the ‘No Bid!’
        Although we experienced a year of significant change, one thing that did not change was CW programmes going out to competitive tender for VMS.  With most organisations as well as the providers working virtually, how can this strategic initiative, once heavily reliant on face-face interaction, be concluded successfully? Join us as we walk you through the steps needed to create an enticing RFP process and how to ensure both you and your stakeholders get the committed responses and the pre-partner engagement necessary to enable the ‘right decisions’ in a virtual world.

        Moderator:
        Frank Enriquez, Sr. Manager, CWS, Knowledge & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        James Kallio, Sr Sourcing Manager, Nike, Inc.
        Clive Mills, Recruitment Manager – Non Permanent Labour, Transport for London
        Nigel Shadbolt, Senior Manager Resource Procurement, BT Plc



        Sourcing and Engagement Innovation Track
        Data for Decision Making: The Best of SIA Research
        SIA sets the global standard when it comes to research and advisory for the 21st century workforce. In this session, we will bring to life our vast library of research published over the last 12 months and share insights on the topics and trends that will help you to benchmark your own programmes, identify areas of opportunity or simply celebrate your own success! As in previous years, we will present information only available to CWS Council members. Be prepared to take notes as the presentation deck will only be available to CWS Council members after the conference.

        Speakers:
        Stephen Clancy, Sr. Director, CWS, Knowledge & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts
        John Nurthen, Executive Director, Global Research, Staffing Industry Analysts



        Programme Strategy and Innovation Track
        Seeing the Path to Workforce Dexterity and Unlocking the Power of Flexibility
        Recent world events and the impact on business has reinforced the need for a truly agile workforce and consequently contingent workers are being increasingly recognised for the value they provide to an organisation, both in terms of skills and flexibility. To truly unlock the power of the workforce, visibility is absolutely key to enabling an understanding of capability, skills, costs and risks across all categories of worker, supporting strategic decisions with a total talent lens. Join us to gain insight into:
        • Successful implementation & transition of a CWS MSP, management of complex change programmes and the role of technology
        • IR35 implications on workforce engagement models
        • MSP for SOW opportunities and how Services Procurement and TA are beginning to merge
        • Predictions for the future which may help you make better decisions now and for the future
        Moderator:
        Matthew Rodger
        , Chief Growth & Commercial Officer, AMS

        Panellists:
        Melanie Barnett, Managing Director, Client Services PSR UK & Ireland, AMS
        Mike Cleaton
        , Deputy Director, Workforce, Crown Commercial Service
        Brian Huggett, Head of Non-Permanent Workers, Lloyds Banking Group
        Craig Neill, Head of Talent Acquisition, NatWest Group
        11:30 – 12:00
        Networking Break & Exhibits Open
        12:00 – 12:30
        Facilitated Roundtable Discussions
        Our popular Roundtables enable you to join your peers and choose those topics that are most relevant to address your business challenges.

        Sample topics could include:
        • Alternative Sourcing Strategies
        • Beyond VMS
        • Cost Savings
        • Direct Sourcing
        • Diversity & Inclusion
        • Emerging Technologies
        • Legal & Compliance Issues
        • MSP Strategies
        • SOW Programme Management
        • Total Talent Strategies
        12:30 – 12:40
        Transition Break
        12:40 – 13:20
        CONCURRENT SESSIONS

        Technology Innovation Track
        Reinventing the Value Driven MSP
        Whether your contingent workforce programme is managed internally, or by a third party, after over 30 years of transforming the staffing industry, programme providers are enhancing (and sometimes reinventing) their product, service and technology portfolio to deliver value to meet the future challenges of their stakeholders. In this session, we will hear how some buying organisations are enhancing their internal and external programmes with data and analytics to be better prepared for the world of tomorrow.

        Moderator:
        Matt Norton, Global Workforce Solutions Research Manager, CCWP, Staffing Industry Analysts

        Panellists:
        Ricardo Abreu, Contingent Labour Expert, AXA Group Operations
        Philippe Eisenmann
        , Head of Extended Workforce, Grab
        Aditya Joshi
        , Sr. Leader - Global Contingent Workforce Operations, Applied Materials



        Sourcing and Engagement Innovation Track
        The Global Legal Calendar 2021
        When it comes to engaging talent, Brexit and IR35 in the UK are examples of the global legal challenges facing the contingent workforce programme manager, even without COVID-19 in the mix. This session will highlight the compliance issues likely to have an impact on the staffing industry across Europe and beyond over the next twelve months and will recommend how best you can prepare for what's to come.

        Speaker:
        Fiona Coombe
        , LLB, Director, Legal & Regulatory Research, CCWP, Staffing Industry Analysts



        Programme Strategy and Innovation Track
        Building a Mature CW Programme
        With the maturity of the CW programme manager professional, the advancement and ease of technology and attracting and retaining talent becoming more competitive due to the acceptance of remote work – having a mature CW programme is now more critical than ever for your organisation to remain competitive. Join us as we speak with CW programme managers who are leading the trail for maturity within their programmes as they discuss the best technology stack available, how and where to deploy direct sourcing, and what the basics should be including compliance, value for money, access to talent, and total workforce visibility.

        Moderator:
        Dawn McCartney, VP, CWS Council, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Richard Lawson, Global Category Director, Accenture
        Jessica Oakley, Global Head of External Workforce Management, SAP
        Holger Richardsen, Global Senior Category Manager Integrated Workforce, Novartis
        13:20 – 13:50
        Networking Break & Exhibits Open
        13:50 – 14:30
        CONCURRENT SESSIONS

        Technology Innovation Track
        VMS Integrations – Not What They Used to Be
        Enhancing the capabilities and function of your VMS once meant an investment of time, money, resources and patience. With technology advancements and the ability to integrate with any number of enterprise-wide and bespoke applications, CW programmes are able to enhance the functionality and the overall user experience when managing their contingent workforce. During this session, we will hear from organisations that have successfully integrated these applications and what benefits they are realising with both their staff augmentation and SOW management.

        Moderator:
        Chris Paden, Director, CWS & Research, CCWP, Staffing Industry Analysts

        Panellists:
        Lois Heo, Sr. Manager, Contingent Workforce Programme, Edwards Lifesciences
        Liz Mitchener, Global Operations Director, GSK



        Sourcing and Engagement Innovation Track
        Workforce Ecosystem Delivery Models - So Many Choices
        With the advancements in technology and workforce platforms, the ways in which we can identify the various delivery models to solve business needs has changed tremendously. Knowing when to utilise FTE, staff augmentation, SOW or completely outsourcing the work, is challenging for many organisations. Educating internal users on which of these workforce engagement models provides the optimal path to deliver solutions that meet business needs in a cost-effective manner is critical for success. Join us, as our panellists share how they and their organisations are helping their stakeholders understand the various engagement models and the benefits and potential challenges they may present.

        Moderator:
        Frank Enriquez, Sr. Manager, CWS, Knowledge & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Georgina Jones, Workforce Optimisation Lead, The Co-op Group
        Shannu Kaw
        , Sr. Dir. Global Contingent Workforce, Applied Materials
        Lisa Zak
        , Director, Indirect Supply Management, Medtronic, Inc.



        Programme Strategy and Innovation Track
        Establishing Today’s CW Programmes’ Top Transformation Priorities! What, When and How….
        It seems that every CW programme is either considering or implementing a change. Whether it’s a new sourcing strategy, a technology implementation/integration, or an entire programme restructure – change is happening. Not every change should be managed the same way. Some will have a major impact while others are just an enhancement to an already proven process. Creating a Transformation/Adaptation programme is a critical first step. Then, understanding which optimisation methodology best executes and supports that change will impact the success and the adoption by programme stakeholders. In this session, hear our panel share their experiences with transformation and adaptation change effectiveness.

        Moderator:
        Stephen Clancy, Sr. Director, CWS, Knowledge & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts

        Panellists:
        Richard Francis, Senior Programme Manager, Global Contingent Workforce, Diebold Nixdorf
        Andrea Girke, Global Sr. Procurement Director - Services, Mars, Inc.
        Thespina Spivey, Programme Director, The Coca-Cola Company
        14:30 – 14:40
        Transition Break
        14:40 – 15:20
        The Workforce Solutions Ecosystem 2025
        If enough people think it, then it will likely happen. The workforce solutions ecosystem is rapidly evolving and many of the strategic issues discussed at this year’s CWS Summit Europe will look different by CWS Summit Europe 2025. Join this session to hear predictions from our SIA panel of experts regarding the changes to come. Complete with polling, individual predictions and healthy debate, this conference closer is a must attend!

        Moderator:
        Ursula Williams, Chief Operating Officer, Staffing Industry Analysts

        Panellists:

        Barry Asin, President, Staffing Industry Analysts
        Dawn McCartney, VP, CWS Council, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts
        Matt Norton, Global Workforce Solutions Research Manager, CCWP, Staffing Industry Analysts
        John Nurthen, Executive Director, Global Research, Staffing Industry Analysts
        Peter Reagan, Sr. Director, CWS & Research, CCWP, SOW Mgmt. Expert, Staffing Industry Analysts
        15:20
        CWS Summit Europe Concludes

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