Follow the 17-month journey ACUITY Insurance and DuFour Advertising traveled to make ACUITY's 2010 pop-up annual report - A Storybook Year - spring to life. The award-winning report has been installed in the rare book collection at the Smithsonian Institute. It made the prestigious CLIO short list and was ranked as the best Annual Report design in the U.S. by the CLIO Awards
What does a 700 year old form of paper art and an insurance company have in common? Join us for a journey that started in Sheboygan Wisconsin with a few simple folds of paper and developed into a project that took ACUITY Insurance half way around the globe to create a beautiful and complex movable book.
Discover WHY this company puts so much effort into their annual reports, HOW this amazing process unfolded, WHO were the artists involved and WHERE this book took some of the key players.