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At the 2015 National Conference in Cancun, we celebrated our
continued journey and shared the plans to aspire to the milestone of $1 Billion
sales for our Crop Protection, Seed and Traits business. I am pleased to
announce that at the National Conference in 2017, we will be celebrating our
accomplishment of reaching $1 Billion sales this year. This achievement is a
significant milestone in our Advancing Market Leadership Strategy, and we are
on track to achieve our target of $1.1 Billion by 2020. In 2016 we announced
the formation of “New Bayer” a Life Science company focused on our three
divisions, Crop Science, Consumer Health and Pharmaceuticals.
Since our 2015 conference, we have further
refined our Must Win Battles (MLS 2.0) to focus on Canola, Cereals and
Corn/Soybeans, implemented the AMLS restructuring, and will implement the full
New Bayer platform changes in January 2017. We have officially opened a wheat
breeding station in Pike Lake, a significant expansion to the Lethbridge seed
cleaning and processing facility and put in new packaging and filling lines in
Regina for efficiency and safety. We have also focused on the People
Strategy and operational efficiency. With so much accomplished, by you the
employees, I wanted to personally thank you for all your efforts and support,
and to please take the time to enjoy this huge sense of accomplishment with
Given our performance in 2016, we can confirm
our strategy is on track to be the decisive leader in the Canadian marketplace
in 2020. Looking forward to the future though, we understand that our
industry is changing rapidly. Consolidation at both the channel, grower
and manufacturer is accelerating the need for Bayer to innovate not only
products, but our integrated solutions that will continue to provide
significant value for our grower customers for years to come.
To this end, I am delighted to invite you to “Today’s Change, Tomorrow’s Edge”, our
National Conference at the Fairmont in Whistler, British Columbia from February
6th to February 10th, 2017.
It will be a time of celebration, reflection and
reinvigoration, as we will look at the prospects ahead with commitment, passion
and our continued resolve to succeed.
look forward to see you all at Whistler….
President & CEO
Monday, February 6, 2017 - Friday, February 10, 2017 2:00 PM - 8:00 AMEastern Time
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Fairmont Chateau Whistler4599 Chateau BlvdWhistler, British Columbia V0N 1B4Canada1-604-938-8000
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