BERNINA E 16 Product & Sales Training
This training is for all E 16 Dealerships that are looking to train staff members to gain confidence and be equipped to show, sell, and support this product segment. This class is also a good refresher for those staff members who may have already attended the original training and are looking to become more proficient using the machine.
NOTE: This training is a requirement for any dealership wishing to become an E 16 dealer. Technical Certification to carry the E 16 is also required and is a different class and registration. The last day of Product and Sales overlaps with Technical Training to cover the machine basic maintenance.
Schedule of Events
Location: BERNINA Creative Center
3682 Prairie Lake Ct
Aurora, IL 60504
Who should attend this training?
BERNINA Dealers looking to be certified as a BERNINA E Series Dealership (required).
All Sales staff, Store Manager, Trainers, Educators, Technicians wishing to increase sales success, gain confidence and provide after sale support for the BERNINA E 16 product.
Training Fee: $200
Training Fee includes:
Learn BERNINA E 16 basic machine operation and maintenance.
Acquire necessary skills to successfully demonstrate and sell the BERNINA E 16.
Experience a number of different techniques including appliqué, puffy foam, and stitching on a cap.
Gain the tools to deliver after sale support to customers: basic customer product usage and troubleshooting.
Product & Sales Training
Notepad and writing instrument
Small scissors or sewing snips
Cancellation Policy: BERNINA
reserves the right to cancel a class no later than 2 weeks prior to start
date. Full refunds will be issued. Attendees may cancel no later
than 2 weeks prior to event start date and recieve a full refund.
Registration cancellations made less than two weeks prior to the event are
BERNINA E 16 Product Sales Training
February 20-23, 2017
September 18-21, 2017
Shuttle will be arranged between The Hyatt House and the BERNINA Creative Center each day. If not staying at The Hyatt House, you will need transportation to and from the Creative Center. Transporation to The Hyatt House from the airport must also be arranged. Below are suggestions for travel accomodations.
Chicago Midway International Airport (MDW)
Chicago O’Hare International Airport (ORD)
The Hyatt House
27554 Maecliff Drive
Warrenville, IL 60555
Sleeping Rooms: $115+tax when you mention BERNINA of America. Rate includes complimentary internet, hot breakfast buffet, evening meal/snack buffet, & shuttle service within 5 miles including downtown Naperville.
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