Summary

PR Newswire, in cooperation with Business Development Institute, presents the San Francisco Content Marketing and Communications Leadership Forum. This gathering of senior marketing and communications executives from leading brands and agencies will take place at PR Newswire's affiliate UBM offices.

This half-day conference will feature case studies and insightful examples of how organizations effectively connect with customers, prospects, partners, and members of the media through a 360-degree approach to content marketing.

Join thought leaders from today's top companies as we discuss:

• Ways in which communicators are engaging their key audiences through social media
• The key fundamentals of an agile approach to communications
• How brands are effectively using content strategy and content marketing to attract and retain customers and prospects
• Best practices for curating and distributing content via multiple channels
• How organizations are measuring their content marketing and communications strategy