ü There is a growing need to think differently and think creatively ü Many ‘creative thinking seminars’ and keynotes on creative thinking don’t help as they don’t give people creative thinking tools they can take away and apply ü Delivering on business & government agendas is becoming ever more complex and challenging ü Whilst there is a great deal of interest in creative thinking generically, the real need is to be able to apply creative thinking to current, pressing business problems |