Donor Cultivation and Prospect Research


March 21, 2018
9:30 am - 12:30 pm


Looking to build and strengthen your base of individual and major donors?

Successful individual donor fundraising requires both effective donor research and a targeted solicitation strategy. Who are these people and organizations who have the ability to support your organization and the inclination to do so? Learn practical tools and methods to identify new prospects, turn prospects into donors, and cultivate current and new donors.

This workshop will show you how to:

  • Know who are your best prospective donors
  • Develop a donor over time
  • Conduct prospect research and identification
  • How to ask at which stage of the donor's connection with you

Make the most of your learning!

  • Learning in pairs makes it easier to use session content back at your organization. Bring a colleague and save $55 on the second registration. Both participants must be registered at the same time, for the same seminar, and the discount will be automatically applied.

  • Stay the day and continue in your professional development training. Attend the morning and the afternoon sessions and save $55 on your second session. After you register for the first seminar, your discount code will appear in your confirmation email. Use that code when you register for the second seminar to receive your discount.


9:30am -12:30pm Donor Cultivation and Prospect Research - $125

1:30pm – 4:30pm Marketing for Fundraising: No "Selling" Necessary - $125


  • Where

  • Center for Nonprofit Management
    1000 North Alameda Street
    Los Angeles, California 90012
    (213) 266-8459

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