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The global recession combined with changes in how visual content is created, distributed and consumed has left nearly everyone in the visual communications food chain scrambling. Cost cutting can only go so far. We've reached a point where the infrastructure of how content is monetized has to be re-evaluated and possibly reinvented. How should the revenues from visual content be distributed? What are the pressure points on all participants and how can they work together to ease the pain? What will it take to change current practices? How can content be monetized in a way that provides a sustainable level of compensation for all?
Join us for a lively discussion of fair compensation in the digital age.
