The Entrepreneur’s First Step Toward a Food Venture… Whether it’s growing and drying herbs, making jams or jellies, baking bread and cakes, or packaging gourmet dinners for one, food-related businesses are becoming increasingly popular as a way to earn a living (or to supplement your income). The cook’s creative flair may be combined with business practicality in a way that other enterprises may lack.
Penn State Extension’s Food for Profit workshop takes you step-by-step through the information necessary to start and run a small food-product business, especially directed to individuals who will be making and packing their products for resale (through grocery stores, farm markets, or restaurants). The Food for Profit workshop consists of seven hours that provide an overview of how to start and successfully operate a small food-product business:
An honest look at the challenges and advantages of owning a food related business.
The MD Food Protection and Consumer Health Services role in your venture – how the sanitarian can help your dream become a reality.
Developing a Game Plan
A good business idea needs to be “do-able,” marketable, and profitable; your feasibility analysis is step one toward a great business plan.
Finding a Niche
Using the four P’s: price, product, placement, and promotion to determine who will buy.
Safe Food Handling
Good preparation and storage methods prolong shelf life and lessen liability for your business; strategies to lessen your food business liability.
Packaging your Product
Selecting the perfect package and food labels to intrigue your potential customers.
Pricing your Product
Whether you cover your costs or aim at making a profit, your pricing strategy determines many facets of business success.
Sharing your Thoughts
Q & A session, followed by a post-survey to gather your feedback about the workshop.
By the end of the session, participants will:
Who Should Attend This workshop will be especially valuable to individuals who:
Thursday, February 28, 2013 9:00 AM - 4:00 PM
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Wor-Wic Community Colg, Workforce Dv Ctr, Rm 103A32000 Campus DriveSalisbury, MD 21804
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Penn State University SitesPSU SitesCollege of Agricultural Sciences, Penn State Extension, Penn State University
Penn State Extension Program Team WebsitesFood Entrepreneurs, Food for Profit Workshops
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