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Hospital Websites: Access and Messaging to Support Families as Care Partners

Hospital Websites: Access and Messaging to Support Families as Care Partners

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Webinar Description:
Websites are the “public face” of hospitals and health systems and should “speak” to their missions and philosophies of care. But too often, they do not provide easy access to relevant information for patients and families – like the importance of family presence for hospitalized patients. Learn how a large integrated health system in New York – through leadership support and partnerships among patient experience, clinical, marketing, and digital staff, and patient and family advisors – successfully changed the messaging and navigability of its websites as part of the Better Together campaign.

Webinar Objectives:

  • Review the history, background, and goals of IPFCC’s Better Together campaign
  • Describe Northwell Health’s successful participation in the Better Together Learning Community for Hospitals in NYS
  • Focus specifically on Northwell’s process that resulted in system-wide changes in hospital websites

Webinar Faculty:
 

Bev Johnson_colorBev Johnson, BSN, FAAN
President & CEO
IPFCC

Deborah, IPFCC Conference (1)Deborah Dokken, MPA
Coordinator for Patient and Family Partnerships
IPFCC

Webinar_BT Learning Community_Barden Agnes fs_NEWAgnes Barden, DNP, RN, CPXP
Vice President, Office of Patient and Customer Experience
Northwell Health

Webinar_BT Learning Community_Tuomey, MalloryMallory Tuomey, MS
Manager, PX Communication & Events
Northwell Health

Who Should Attend:

  • Patient and family advisors
  • Marketing and communications staff
  • Administrative and clinical leaders
  • Physicians, nurses, and other allied health staff
  • Coordinators responsible for implementing patient- and family-centered initiatives
  • Patient experience/patient relations personnel
  • Risk and safety personnel
  • Quality improvement personnel
  • Human resources personnel
  • Staff educators

*A group may participate in the same room on the call-in line. Live webinar participants will also receive access to a recording of the presentation, along with a handout of the slides and additional resources.

**Recording Access Only registrants will also receive a handout of the slides and additional resources.

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