Today's web managers face an increasingly complex, high-risk online environment, and the difficulties are multiplying: New digital channels are proliferating and new technologies are exploding even as budgets shrink and rules and requirements change with every new hire. As a result, excellence in governance has become a serious challenge.
In this panel presentation, we’ll learn how the leading practitioners at top global brands are successfully staying ahead of the curve and examine how their strategic approaches can transform your own. We’ll cover:
This dissection of current best-practice strategies and techniques will leave you with a wealth of insights from the frontlines of global website governance along with:
This session is relevant to any manager with key responsibilities for an enterprise web presence, including web managers, brand managers, marketing managers, corporate communications directors and web development directors.
Thursday, October 25, 2012 3:00 PM - 4:00 PMEastern Time
The Muse Hotel - Times Square130 West 46th StreetNew York, New York 10036USA
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