Effectiveness Week is the only event on the marketing calendar that focuses entirely on helping marketers and brands make their marketing more effective in the digital era. The culmination of continuous original R&D and consultation, the week brings together marketers, C-Suite executives, agencies, media organisations and industry bodies. The aim: to create lasting culture change and position marketing as a key agent of business transformation in the wider business community.
Our flagship conference on 15 October at Illuminate in London is an essential event for anyone with a stake in the success of marketing campaigns. You will get the opportunity to explore brand new pieces of research, as well as hear from a first-class line of up of
"EffWeek is the moment in the year when we announce the industry's new thinking about marketing effectiveness behaviours, share obstacles to success and key learnings and champion best practice.
We bring together marketing and analytics teams, agency strategists and business directors to develop evidence-based decision-marking which delivers value from brand and business investment.
EffWeek 2019 promises to be even bigger and better than ever!"
View content from last years' event on www.effworks.co.uk
Our industry partners and sponsors will be hosting satellite events from 16 - 18 October.
Agencies and clients will also be running their own satellite events, giving you a chance to get perspective from a range of disciplines and partners.
The programme is being finalised with our partners and joining information for these will be available soon. Keep an eye on the schedule for updates.
Tuesday, October 15, 2019 - Friday, October 18, 2019 8:00 AM - 5:30 PMGreenwich Time
IlluminateExhibition RoadSouth KensingtonLondon SW7 2DDUnited Kingdom
Kirsty Walker