MIT CISR Annual Research Forum 2018

During the MIT CISR Annual Research Forum, the MIT CISR team will be sharing findings from the current list of MIT CISR Research Projects. Sponsors and patrons will have the chance to learn and discuss during traditional presentations, and new this year, "Experience" sessions, all presented by MIT CISR researchers and other guests. We are pleased that members of the 2018 MIT CISR Data Board will be able to join our Day 1 attendees; they will have a curated agenda led by Barb Wixom on Day 2.

Please review the agenda below and choose one of each set of Experiences during the registration process. 

 

 

Agenda

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  • Wednesday, November 7, 2018
  •  
    8:00 AM  -  8:30 AM
    Check-in & Continental Breakfast
    8:30 AM  -  8:50 AM
    Introduction
    8:50 AM  -  9:05 AM
    Quick Look: “What’s Your Digital Business Model?”
    MIT CISR Presenter(s):
    9:05 AM  -  9:50 AM
    Creating Competitive Products with Analytics
    Data wrapping occurs when companies use analytics to increase the value proposition of a product. In 2018, CISR investigated data wrapping by surveying 500+ product managers about their analytics features and experiences. In this session, Barb will share how organizations make money with data wrapping.
    MIT CISR Presenter(s):
    9:50 AM  -  10:15 AM
    Scaling Agile Ways of Working
    Companies are fundamentally reimagining the way work is done to effectively compete in the world of digital. For some organizations, this includes pushing the boundaries of Agile ways of working beyond software development and IT to other types of work across the entire enterprise. In this session, Kristine will present an initial five-stage model on how Agile principles as well as practices can scale to provide value in large, traditional organizations. She will draw on several case examples to show that the impact of these changes is significant and that they require organizations to pay particular attention to the experiences of employees.
    MIT CISR Presenter(s):
    10:15 AM  -  10:45 AM
    Morning Break
    10:45 AM  -  11:45 AM
    Pathways: Explosions and Case Study
    MIT CISR research has established that companies can take four distinct pathways to radically transform their business for success in the digital era—each with pros and cons. In this session, Nick will share how to deal with the significant organizational changes (a.k.a. “explosions”) that are required to progress along these transformation pathways. We’ll illustrate with four in-depth case studies and finish with benchmarks of best practices.
    MIT CISR Presenter(s):
    11:45 AM  -  12:00 PM
    GDPR Won’t Prevent You From Being Creepy…Invest in Acceptable Data Use
    GDPR is only the first step in preventing new risks associated with people data. In a data-driven world, companies must learn how to avoid acting inaccurately, acting undesirably, or not acting, when they should have. In this session, Barb will present five activities to help build acceptable data use in your organization.
    MIT CISR Presenter(s):
    12:00 PM  -  12:20 PM
    Digitized Is Not Digital
    Many large companies are currently engaged in dual transformations. One of those transformations is about becoming digitized—building an operational backbone to become operationally efficient. The other is about becoming digital—innovating to leverage digital technologies in your customer offerings. These two efforts are both essential and conflicting. This session discusses the dual requirements of becoming digitized and digital.
    MIT CISR Presenter(s):
    12:20 PM  -  1:20 PM
    Lunch
    1:20 PM  -  2:05 PM
    Empowering your Future Digital Workforce Strategy
    Large, traditional companies are facing into the perfect storm. People who have the skills and capabilities required to develop and execute a digital strategy are urgently needed, yet in short supply. In this session, we share ways in which companies typically approach the challenge of attracting, enabling and retaining digital talent, and examine whether these approaches succeed in delivering business value. In addition to sharing our latest research findings, we will engage Shefali Gupta, Executive Director at DBS, to share her company’s experiences of future-proofing their workforce for digital.
    MIT CISR Presenter(s):
    Speaker:
    2:05 PM  -  3:05 PM
    Growing Revenue with Partnerships in the Digital Era
    In the digital era no company can thrive alone. In this session we explore how companies successfully digitally partner for revenue growth. In a survey of 158 companies and a series of interviews we found three types of partnering: bespoke partnerships, digital connecting and digital partnering which lead to increasing partnering strength and then contribute to increasing growth—for both the company and their digital ecosystems. We share these provocative results that encourage rethinking partnerships plus two examples of success—a born digital and a born physical company—and will lead a conversation on what it takes to successfully partner and grow in the digital era.
    MIT CISR Presenter(s):
    3:05 PM  -  3:30 PM
    Afternoon Break
    3:30 PM  -  4:30 PM
    Mapping the Future IT Unit
    One of the more enduring practices of the last 50 years is for an organization to establish an IT unit to manage technology. But is this expectation a relic of the past, that, in fact, hampers an organization in its ability to be successful with digital? What we are finding in our research is that many CIOs and leadership teams are working within the constrains that having an IT organization imposes and are dissatisfied with the outcomes. In contrast, our studies of top performing companies indicate that they are dismantling traditional assumptions of what it takes to be successful with technology and adopting new approaches and perspectives. Confronting some of the accepted wisdom, we advocate that the challenge must be reframed from “designing a better IT organization” to “organizing for IT/digital.” To aid this latter objective we present some guidance to help leadership teams rethink how they can fashion a truly digital enterprise and draw out the implications for the legacy IT unit.
    Speaker:
    4:30 PM  -  5:30 PM
    The New Social Age: Business (and Policy) in the Age Social Influence
    The convergence of social media networks, machine intelligence and smart mobile technology has launched what Prof. Aral calls the "New Social Age," in which we are inundated by machine curated, persuasive, digital social signals. He will discuss implications of digital peer effects for the spread of fake news, bias in online ratings, social advertising, human health interdependence and the ability to generate cascades of behavior through peer to peer influence in networks.
    Speaker:
    5:30 PM  -  5:40 PM
    Wrap-up & Feedback
    MIT CISR Presenter(s):
    5:45 PM  -  7:00 PM
    Reception
  • Thursday, November 8, 2018
  •  
    8:00 AM  -  9:00 AM
    Continental Breakfast
    8:15 AM  -  8:50 AM
    Getting Value from MIT CISR Membership
    Grab some breakfast in Salon West and then join MIT CISR staff and sponsor liaisons in our large room to hear about practices on how to get value from the MIT CISR relationship.
    9:00 AM  -  10:30 AM
    Designed for Digital: Five Building Blocks for Digital Transformations
    To embrace the opportunities digital technologies present, companies must constantly realign their people, processes, and technology. MIT CISR research has identified five organizational building blocks that help companies adapt to rapid change and create successful digital businesses.
    MIT CISR Presenter(s):
    9:15 AM  -  12:00 PM
    Data Board Morning Session
    The MIT CISR Data Board will spend the morning at CISR headquarters sharing updates on their data journeys – and participating in academic researcher pitches. The session will be interactive; board members will be encouraged to question and challenge the research insights.
    MIT CISR Presenter(s):
     Optional 
    10:30 AM  -  10:50 AM
    Morning Break
    10:50 AM  -  12:05 PM
    Is Being a Modular Producer Your Key Strategy to Thrive in Digital Ecosystems?
    As the global platform companies that create one stop shop destinations for their customers grow we will see more Modular Producers wanting to plug into those powerful platforms and sell their offerings. In this session, we will examine the critical success factors for Modular Producers and discuss two types, both of which are growing faster than their industry average in our survey of 158 firms. Four companies, two born-digital and two long-time industry incumbent Modular Producers, will provide exemplars. We will end with a series of provocative propositions on how Modular Producers compete and grow—and why every company needs a modular producer strategy.
    MIT CISR Presenter(s):
    12:05 PM  -  12:10 PM
    Feedback on Morning Sessions
    12:10 PM  -  1:00 PM
    Lunch
    1:00 PM  -  4:00 PM
    Data Board Meet-Up
    The MIT CISR Data Board will spend the afternoon at the event venue exchanging ideas and sharing best practices. In the first hour, select board members will present 2018 accomplishments to peer groups. Next, the board members will break into special interest groups (e.g., “large, decentralized companies,” “financial services”) to discuss data/analytics leadership challenges and solutions. The afternoon will close with a discussion about the 2019 research projects and forum conversations.
    MIT CISR Presenter(s):
     Optional 
    1:00 PM  -  2:00 PM
    Experience 1a: Fueling Innovation
    Our research finds that to successfully realize an expanding portfolio of revenue-generating offerings, firms are building two types of enterprise-wide resources: a domain of innovation that provides tools, processes and talent for new approaches to innovating; and a domain of insight that provides innovation efforts with essential data, findings from analyses of data, and tools, processes and talent for developing and leveraging the data and findings. In this session, we will discuss what it takes to build and bring to life both domains with Federico Flórez, Chief Innovation and Information Officer at Ferrovial.
    MIT CISR Presenter(s):
    Speaker:
    1:00 PM  -  2:00 PM
    Experience 1b: Mapping Your Digital Transformation Journey
    This session builds on the morning session in which we discussed the five building blocks for a digital transformation. We will discuss how companies can map a transformation journey. Then we’ll ask participants to take a shot at mapping their companies’ transformations and debate the alternatives.
    MIT CISR Presenter(s):
    1:00 PM  -  2:00 PM
    Experience 1c: Where Could We Go Wrong? Identifying Obstacles to Building Digital Savvy
    Digital transformations are not just about technology. A successful transformation relies on building and leveraging the capacity to create 1) a compelling concept for your stakeholders; 2) transformational leadership; and 3) a digital culture. In this experience, we will do a “pre-mortem” exercise to help you identify the ways your enterprise could fail to develop these capacities as part of your transformation.
    MIT CISR Presenter(s):
    2:00 PM  -  3:00 PM
    Experience 2a: Benchmarking Your Employee Experience
    Based on the results of two major surveys and several in-depth case studies, MIT CISR has designed an on-line diagnostic tool that enables companies to assess their Employee Experience and benchmark their results against a global population of nearly 700 large organizations. In this session, you will get a chance to use the diagnostic tool and work with its results to discover the digital workplace requirements that create a superior Employee Experience and improved performance in your organization.
    MIT CISR Presenter(s):
    2:00 PM  -  3:00 PM
    Experience 2b: What's Your Digital Business Model?: Six Questions
    This session builds on the morning session in which we discussed the five building blocks for a digital transformation. We will discuss how companies can map a transformation journey. Then we’ll ask participants to take a shot at mapping their companies’ transformations and debate the alternatives.
    MIT CISR Presenter(s):
    2:00 PM  -  3:00 PM
    Experience 2c: Revisiting the Operating Model
    Around 2005 MIT CISR developed an operating model concept that many companies applied to their discussions of how to design their companies. Thirteen years later, the operating model concept is still relevant, but much has changed. How should companies think about operating models in the age of digital business? That question will be the focus of this session.
    MIT CISR Presenter(s):
    3:00 PM  -  4:00 PM
    2019 Research Agenda Discussion
    4:00 PM  -  5:00 PM
    MIT Campus Walking Tour
    MIT CISR Presenter(s):
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