MSTPA 2020 Spring Conference & Tradeshow

For MSTPA attendees, the following sessions qualify for CAPP Points: MSTPA CAPP Points list

IPMI can offer 6 CAPP Points for CAPP Applicants or up to the annual maximum in Program Type 2 for re-certificants.

 

Agenda

Monday, March 2, 2020

7:00 AM  Golf (Course to be determined) - Separate fee applies. 

    • Monday, March 2, 2020
    •  
      9:00 AM  -  5:00 PM
      Registration Open
      Registration Open
      10:00 AM  -  11:00 AM
      Tour
      Tour of the resort
      11:00 AM  -  4:00 PM
      Vendor Set Up
      Vendor Set Up - Exhibit Floor
      12:00 PM  -  3:00 PM
      Leadership Training - Strategic Process Development
      Terrace Room 1 and 2
      This is an interactive course designed to help participants think strategically about how they ‘get things done’. The training focuses on identifying productive and unproductive processes and how to approach them with an eye for improvement. Presentation topics include developing action items for change, identifying effective tools that support moving forward during the change process. Participants will employ new techniques to work through industry-specific examples utilizing an improvement loop that is simple yet effective. Learning Objectives: In this course, attendees will learn how to: • Identify processes that need improvement • Understand how to define the problem • Ensure an open mind to alternative solutions • Develop the better or best solutions • Ensure how a process moves from theory into action
      Speakers:
      2:00 PM  -  3:00 PM
      Event Management Presentation
      Bayview Room
      Large-scale events require that parking and transportation systems accommodate a massive shift away from day-to-day operations. We invite MSTPA conference attendees to participate in a candid discussion about the unique demands required as well as presentation of some lessons learned out in the field. Key concepts for success and case studies will be presented.
      2:00 PM  -  3:00 PM
      The Person Who Says It Cannot Be Done Should Not Interrupt the Person Who Is Doing It
      Terrace III
      Data is the biggest thing to impact transit since tires and seats! Information is the new mobility currency and is changing the transit industry for the better on a daily basis. Predicting passenger needs, directing actions, and suggesting better solutions sprout from real time information and data analytics. The future of Mobility as a Service (MaaS) will revolutionize changes in the way people live, work, and enjoy life. Transit professionals sit on the edge of this dynamic change and are poised to contribute in ways never imagined before. In an ever crowded and changing world, transit is one of the the ‘driving forces’ to improve live/work balance, the environment, and the economy, all through the application of data and technology. It is crucial to understand how data creates change in the world around us by measuring and finding potential for meaningful development. We will then review how data is being used now to make adjustments that have big impacts on ridership, whether it be route and stop changes, or vehicle spacing. Behavior is often altered by new information. When customers allow access to their data, this can in turn be used to offer helpful details. For example, let’s say using customer data, we know someone takes their community shuttle from home to work daily at 8am. Using this data and other information like traffic patterns currently, we can determine that traffic is heavier than normal, and send a notification that it might be helpful to leave home 15 minutes early to get to work on at the usual time. Data helps us monitor customer feedback effectively. Making ourselves open to that information can help us understand wants and needs quickly and adjust service offerings accordingly (use text answering service with a quick question or two that we show live on screen to illustrate how easy it is to get consumer feedback?). We will also evaluate some conceptional uses for data, as well as how and when this type of information might later be used. Objectives: • Understand the world around us and how data affects us • Learn which uses of data are causing change now • Evaluate how data can improve services and offerings • Identify what behavioral changes can be created using data • See how we can effectively monitor customer feedback and other qualitative data • What are some conceptional uses for data
      Speakers:
      3:00 PM  -  4:00 PM
      General Session - The Parking Experience
      Bayview Room
      Doing what we can to make parking something people want to do, not have to do. Surveys have shown that 60% of the people who take TNCs do so because of the stress of finding and paying for parking. We, as an industry, need to deal with this issue. The problem isn’t just off street – how do we, as municipal parking managers, create an environment where people feel positive toward PEOs. A case study, Century City Shopping Center in Los Angeles. How they turned a parking nightmare into something you want to do. This is an interactive session.
      Speakers:
      4:00 PM  -  6:30 PM
      Opening Tradeshow Welcome Reception
      Opening Tradeshow Welcome Reception
      6:30 PM  -  10:00 PM
      Evening on Own, or Have Dinner with a Board Member
      Evening on Own, or Have Dinner with a Board Member
    • Tuesday, March 3, 2020
    •  
      7:30 AM  -  4:00 PM
      Registration Open
      Registration Open
      8:00 AM  -  9:30 AM
      Breakfast with Vendors
      Breakfast with Vendors
      9:30 AM  -  10:30 AM
      UGA Electric Bus Program
      UGA will have a 20 electric bus fleet this fall and there are tremendous returns in maintenance and fuel savings as well as environmental impacts. We have been working with this project for four years and are one of the most knowledgeable university agencies when it comes to EV buses.
      Speakers:
      10:30 AM  -  11:30 AM
      Choose a Partner, Not a Product
      Bayview Room
      Our industry is more complex and chaotic than ever before. There have been more innovations in the past year than in the past decade, creating challenges for cities who are simultaneously trying to manage their current operations while also thinking strategically about the future. Many of today’s transportation leaders are looking for solutions to solve immediate and short term goals, focused on one, five or 10 year plans. But a true smart city leader needs to be thinking about a 50 year plan: what will the city of the future look like and what steps can we take now to get there? The answer isn’t a product set, it’s a partner. Beverly Lowe from Huntsville can share how she went about choosing a partner for the city’s mobile payment operations and how technology has benefited the city. Darryl Davis can share case studies from other cities, including Fort Lauderdale, Fla., and Macon-Bibb County, Ga., who are all building digital foundations in their cities. Together, they can share tips for effective public-private partnerships and what cities should look for when choosing a technology partner.
      Speakers:
      10:30 AM  -  11:30 AM
      Planning and Design for Parking in a Changing Society
      As our cities and campuses rapidly evolve with new demographic shifts, transportation changes, and adoption of new mobility platforms, it is more and more important to rethink the way we plan for, manage, and design our parking and transportation systems. This presentation will look at some of the larger trends driving change in the industry, discuss options for adapting policy and practice, and evaluate the merits of new design and planning features. The session will include an interactive exercise with attendees to evaluate the impacts of potential strategies and think about new ways to address change.
      11:30 AM  -  1:00 PM
      Networking and Lunch with Vendors
      Networking and Lunch with Vendors
      1:00 PM  -  2:00 PM
      5 Laws for Good Conflict Management
      Bayview Room
      A career in Parking Service is not for the faint of heart. There is more drama related to placing 4 wheels between two lines than anyone outside the industry would fully understand. After ten years of dealing with tickets, boots, tows, angry moms, fraud, emails to the President and the ever present threat of “I’ll call my lawyer”, I’ve learned a few personal rules for myself and our parking department. Created out of necessity, fused with bookish concepts and tested with time are five practical steps for managing conflict (in a good way).
      Speakers:
      1:00 PM  -  2:00 PM
      Empowering the Multi-Modal Journey
      Today’s mobility solutions enable people to get where they are going using numerous transportation options. Moving forward, it is essential to create a seamless mobility journey for the consumer. ParkMobile recently conducted a survey with 500+ users to see what mobility services people are engaging with beyond mobile apps, as well as identifying how today’s most common modes of transportation in urban environments including walking, scootering, biking, driving a personal car, ride-hailing (i.e. Uber, Lyft), car-sharing (i.e. Turo), and public transit. The survey results confirmed that users are engaging with all of these modes – proving that consumers with a variety of mobility solutions to get from place to place in the most efficient way. Today’s consumer is, in fact, multimodal. Moving forward, it will be extremely important to think about how to create a cohesive experience for consumers across the entire mobility space, reducing friction and enabling them to have an interconnected, one-stop solution for all of this mobility needs. This presentation will highlight the opportunities to continue to adapt the user experience long into the future.
      Speakers:
      2:00 PM  -  3:00 PM
      Emotional Intelligence
      Bayview Room
      This presentation would entail the importance of Emotional Intelligence in the workplace. How as leaders it is imperative for us to learn the value of “holding our tongues” or how to critique in the proper way; a way that staff will maintain motivated. It will also show how some behaviors are stemmed from childhood, upbringing and learned behaviors. How addressing the actions of others must be dealt with through compassion and intentionality. It will also address the benefits of EI (emotional intelligence) over IQ. How the trend has changed over the decades and it has been proven that one is more likely to find success from exercising a high degree of EI versus having a high IQ. Certainly, not minimizing the need for being intelligent and making smart decisions, but how success goes beyond only being intelligent. Finally, it will address the good and bad examples of EI, for an opportunity for the audience to be interactive.
      Speakers:
      2:00 PM  -  3:00 PM
      Mobility Starts at the Curb
      We all love buzz words, and the hottest buzz word in both the parking and transportation industries is Mobility. But what is mobility, and how does it impact parking and transportation planning? Over the next decades, urban planning will focus on helping people move more efficiently and safely—on mobility. Mobility is about providing efficient access to essential services, employment opportunities, critical services, and entertainment opportunities. For some, that means facilitating car travel; for some it means providing transit resources, as well as first and last mile service for transit users; and for some it means providing safe and convenient pedestrian access. The benefits of providing seamless mobility are enormous: more vibrant economic development, more sustainable communities, and a better quality of life for residents and visitors. An essential element of promoting mobility is parking because an estimated 30 percent of traffic in urban areas is caused by drivers looking for parking. In short, the more quickly, conveniently, and safely you get people in and out of parking resources, the better you’ll be at managing mobility. We are on the cusp of a smart city age in which connected vehicles will deliver us to the closest available parking spot to our destination, pay for that space, and remind us when it’s time to leave (or top off our parking payment if we aren’t ready to leave). The technology for making all that happen is already available, and it’s just a matter of creating the necessary parking infrastructure. Beyond the introduction of smart cities, it won’t be too much further into the future before self- driving vehicles will be doing the driving, dropping us off, and turning to more distant parking facilities to store the vehicle until it’s time to return to pick the rider back up. The key element to the success of both scenarios is curb management. When cities—and private owners, for that matter—successfully manage the right of way they make roads safer, improve congestion, and improve mobility for all users, including drivers, pedestrians, and public transportation patrons. Why does curb management matter? When vehicles are constantly circling blocks looking for parking, they cause congestion on roadways and pose a hazardous situation for fellow drivers and pedestrians alike. Likewise, when drivers double park, they create similar hazards.
      Speakers:
      3:00 PM  -  4:00 PM
      Educational Session - Family Feud: Autonomous Vehicles Version
      In this fun and entertaining learning session, two random teams will be selected from the audience to participate in a Family Feud style session to learn what the experts are saying on the development of autonomous vehicles. All survey questions are related to autonomous vehicles based on what the experts are saying. We will share expert opinions and real survey results related to the who, what, where, when, and how of autonomous vehicles.
      4:00 PM  -  5:00 PM
      Cocktail Reception and Giveaways with Exhibitors
      Cocktail Reception and Giveaways with Exhibitors (Exhibitors Breakdown at 5:00) Attendees have the chance to win swag from various vendors and exhibitors.
      6:30 PM  -  9:30 PM
      Dinner and Entertainment on the Grand Lawn
      Dinner and Entertainment on the Grand Lawn
    • Wednesday, March 4, 2020
    •  
      8:00 AM  -  9:00 AM
      Continental Breakfast
      Bayview Room
      Continental Breakfast
      9:00 AM  -  10:00 AM
      General Session - Developing Organizational Agility
      Bayview Room
      Every organization strives to be efficient, effective and responsive, yet most of us encounter challenges along the way. Consider this: Within your team, how many of these challenges involve communication? Poor organizational communication affects our ability to be productive, erodes trust, and can be a major contributor to employee turnover. What are the issues standing in the way of your team achieving organizational agility? This session focuses on identifying current team dynamics, recognizing work silos, and the steps to move your organization from "as is" to "should be".
      Speakers:
      10:00 AM  -  11:30 AM
      Shop Talks - University and Municipal
      Bayview and Terrace
      Shop Talks - University and Municipal
      11:30 AM  -  12:30 PM
      Conference Wrap Up
      Conference Wrap Up - Closing Remarks, Gift Giveaway, Conference Close
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