Presenters and Panelists
Case Study: “Save the Children 2.0”: How a 90 year-old global, non-profit organization is participating in Web 2.0.
Presented by: Ettoré Rossetti, Associate Director, Internet Communications and Marketing, Save the Children.
Save the Children
is the leading independent organization creating lasting change in the lives of children in need in the U.S. and around the world. Ettor
share success stories on how Save the Children and other non-profits use Web 2.0 to build community, engage its constituents and generate revenue via public social networks such as
Case Study: Recruiting Volunteers and Serving Clients via Social Media
Presented by: Aaron Hurst, President & Founder, Taproot Foundation
Taproot Foundation is the largest nonprofit consulting firm in the nation. Since 2001, Taproot Foundation has awarded over 1,100 pro bono projects, supported over 900 nonprofits that serve nearly 30 million American in need, and recruited over 25,000 business professionals to volunteer their skills. Aaron will share how Taproot Foundation embraces social media tools such as
as a significant channel to build a movement around the pro bono ethic within business and nonprofit communities.
Case Study: Protecting Animals Socially
Presented by: Carie Lewis, Director of Emerging Media, Online Communications, The Humane Society
The Humane Society of the United State is the nation’s largest and most effective animal protection organization – backed by 11 million Americans. Carie, will share how The Humane Society embraces
, and others to celebrate animals and confront cruelty.
Using Social Media to Grow, Develop, and Communicate
Presented by: Emily Long, Communications Director, The LAMP and DC Vito, Executive Director, The LAMP
The use of social media has been of special importance to the growth and development of The LAMP. As a media literacy non-profit, The LAMP must demonstrate a proficiency in social media in order to communicate the organization's expertise in and awareness of new media. At the same time, however, The LAMP faces a unique challenge in marketing because its mission mandates that those without access to media also be reached. Executive Director D.C. Vito and Communications Director Emily Long will present on the lessons they have learned, their mistakes and successes in using social media, the impact of the "Internet Safety" movement on social media as a marketing tool, and also discuss their insights into the use of social media in classrooms. This will include discussion of The Lamp’s
and the Future of Mobile Fundraising & Mobile Development
Presented by: Reed Baker, CEO, Sophist Productions
Sophist Productions is the top mobile fundraiser in the United States, having raised almost $3 Million via text messaging through its Text-to-Pledge™ program. After developing a proven format for success in the special event space, Sophist is now partnering with Non Profit Organizations to deploy Text-to-Pledge™ through the internet in order to improve virtual fundraiser outcomes and jump start ongoing mobile development campaigns fueled by the ubiquity of cell phones and the reach of social media sites such as youtube, facebook, and twitter.
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