Social media is having an increasing impact on search engine results. Brands that understand and integrate social communications with their search engine optimization strategies have a sizeable advantage over their competitors with a greater number of inbound links. The social media and search worlds are colliding causing big opportunities as well as major challenges for marketers and communicators. This leadership forum will focus on demonstrating case studies of how leading brands are integrating their social and search strategies and campaigns. We will address the following questions:
Wednesday, January 30, 2013 8:00 AM - 12:30 PMEastern Time
New York University Midtown Campus11 West 42nd Street(between 5th and 6th Avenue)Room 421New York, New York 10036
Business Development Institute
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