It’s old news that customers are online, mobile, and empowered by technology. Social media and the internet are amplifying customers' voices, allowing them to easily make or break reputations, purchasing decisions, and market reach. Our event will showcase case studies from leading brands that demonstrate how organizations innovate their overall customer experience through social strategies that put the customer perspective at the center of their business strategy.We will answer the following questions:
Frank Eliason, SVP of Social Media at Citi will be our keynote speaker. Many regard Frank as one of the earliest innovators of customer service from his leadership role at Comcast . Check out the very interesting March 12, 2012 Holmes Report interview with Frank, "Social media customer service has been a complete failure".
Thursday, April 19, 2012 8:30 AM - 12:30 PMEastern Time
New York University Midtown Campus11 West 42nd Street(between 5th and 6th Avenue)Room 421New York, New York 10036
Business Development Institute
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