Workshop - BlogLab - Workshop Summary | Online Registration by Cvent

The Web Managers Roundtable presents:

BlogLab
1/2 Day Training to Improve the Quality of your Blogs

Tuesday, August 16, 2011 (8:30 AM – 1 PM)

Blogging is a target acquisition for many corporations and organizations. Unfortunately, the results are usually less than hoped for. To make matters worse, the typical fixes tend to emphasize theoretical strategy over execution and so do little to improve results.

BlogLab offers solutions that work better. This face-to-face training will provide the ideas and expertise needed to increase both the quality and quantity of blog postings, and supply practical tips for extending blog reach and performing other tasks essential for success. The BlogLab program goes from 8:30am till noon. Afterwards, a box lunch is served to provide an opportunity for extending and personalizing what has been covered. To insure individual attention, this workshop is limited to 20 participants.

Topics include:

Setting expectations for success – What works?
Managing your time – How long do blogging activities take and how can you optimize?
Where do new ideas come from?
How to deal with inappropriate blog comments
Determining your audience's core themes
Developing a production pipeline
Posting formats that readers prefer
Increasing your audience
Improving audience interaction
Technologies that improve blogging results
How to maintain constant flow
Stories and analysis of blogging triumphs
Secrets of successful bloggers

About the Instructor:
Dick Davies is the President of Sales Lab, Inc. He blogs on Through The Browser about how technology is affecting selling, and Sales Lab Posts about improving face-to-face sales. He is also a featured blogger on The Federal Contractor Network, GovLoop, and Marketing 2.0. He is a founding member of the Web Managers Roundtable and a frequent contributor to the Web Managers Roundtable LinkedIn Group.

Cost: $299 for the first person. Register up to two more people for $99 each
Full refund if canceled by August 10 (more details under "Fees" in the navbar)
Registration limited to 20 participants

Details

Campaign for Tobacco-Free Kids

- Metro: McPherson Square (orange/blue lines). Campaign for Tobacco-Free Kids is directly above the McPherson Square metro. First, exit the metro going in the direction opposite the White House. Then go up the escalators and exit the metro. Make a right to get to the entrance of the building.

- Parking: Parking garages are located in the area.