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As Britain's second largest city, Birmingham provides an outstanding destination experience for all its business tourists, whether they are coming for a seminar, a conference, or an exhibition. Birmingham's central location in the UK and its connectivity by air, road, rail, and bus make it a desirable and easily accessible MICE destination. Its nearest airport, Birmingham Airport, is nine minutes away from the city center by train. The West Midlands city can also be easily explored by foot, with many of its attractions just a few minutes apart.
Birmingham has more than 36,000 rooms available for visitors and a range of world-class event venues and state-of-the-art facilities. The International Convention Centre (ICC) is one such spectacular venue that welcomes 300,000 delegates annually, and features 10 meeting rooms and 11 halls. Another popular purpose-built venue in the city is the National Exhibition Centre that has 20 exhibition halls, 34 conference suites, and a host of additional outdoor spaces.
Birmingham also has loads of MICE hotels to offer, such as Copthorne Hotel Birmingham, Malmaison Birmingham, Hotel La Tour, Macdonald Burlington Hotel, Hotel du Vin Birmingham, Jurys Inn Birmingham, Hyatt Regency Birmingham, Crowne Plaza Birmingham City Centre, Holiday Inn Birmingham City Centre, Hilton Garden Inn Birmingham Brindleyplace, and Thistle Birmingham City Hotel. The city also has enough picturesque canals, waterside attractions, outstanding museums and galleries, an explosion of gastronomic restaurants, secret cocktail bars, and craft breweries to keep the business guests entertained.
All average costs based on U.S. Government Per Diem rates as published by the U.S. General Services Administration.
The main meeting site in the middle of Birmingham is the International Convention Centre, or ICC, which has 13 meeting rooms and 20 exhibition auditoriums and halls, which include Hall 1 for 1,500 persons and Hall 3 for 3,000. The National Exhibition Centre adjacent to the airport was Birmingham's first major meetings site and is managed by the same team as the ICC.
National Exhibition Centre
The city might have the second largest population in the UK but due to its relative proximity to London's Heathrow Airport (some 110 miles to the southeast), Birmingham has only the seventh busiest airport in the country. Birmingham International Airport is six miles southeast of the city center and has service to many cities across the UK and the rest of Europe but no direct service to North America other than United Airlines' service to Newark, N.J., although American Airlines is due next May to have a New York City JFK route.
Birmingham is very well connected by the UK's motorway (freeway) system, with the M5, M6, M40 and M42 linking the city to London, the west and the north. Rail is also fast, with just a few stops on its high-speed trains between it and most other UK cities. One thing Birmingham does not have, though, is a subway system of underground trains.
Birmingham International Airport (BHX)
The Birmingham Airport is the third largest British airport outside of London. The airport is 13km away from the city center and offers an Airlink Shuttle to ensure a smooth transit to Birmingham International Railway Station. The airport currently serves 143 direct scheduled and charter routes, including cities in Europe, North America, and Asia, and offers an additional 279 possible connections worldwide. Direct flights connect the city to New York, Dubai, Paris, Frankfurt, and Brussels.
Photo Credit: Birmingham Convention Bureau
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