Cvent appoints top B2B marketer as its European marketing director

LONDON, UK – June 25, 2014 - Cvent, Inc., provider of a leading cloud-based event management platform, today announced the appointment of senior business-to-business marketing executive David Chalmers as its first marketing director for Europe. David will be responsible for developing and implementing Cvent's European marketing strategy and building its brand and raising the company's profile in the conference, events and business travel sectors across Europe.

David brings more than 25 years of event management and marketing technology experience to Cvent. He has extensive experience in event management technology, marketing strategy and managing and delivering digital and traditional marketing campaigns on country, regional and global levels.

During a 14-year career at Cisco, David was responsible for event management and registration systems for all corporate events and built one of Cisco's first event registration management systems. He managed Cisco's digital marketing for Europe and built and executed an integrated communications program across the UK and Europe, the Middle East and Africa (EMEA). Previously, David developed and implemented sales and marketing strategy for Philips in both the UK and EMEA. Prior to joining Cvent, David served as the commercial and marketing director at event management software start-up, EventTouch BV.

"Cvent has achieved success in Europe primarily through our work with global brands," said Eric Eden, Cvent's vice president of marketing. "We're now investing in Europe because we see the opportunity for growth, and we're excited to have David join us to lead this charge. David's experience and in-depth industry knowledge made him the ideal choice to take on the role of our first marketing director for Europe."

“I'm excited to be joining the Cvent team and look forward to using my industry experience to build a successful marketing strategy for the European market,” said David Chalmers. “I truly believe that Cvent is at the pinnacle of the events management technology industry and look forward to helping Cvent deliver a new, innovative approach to the meetings, events and conferences sector in Europe.“

David will be based in Cvent's UK headquarters in London and will be recruiting a marketing team to support him.

About Cvent

Cvent is a leading meetings, events, and hospitality technology provider with 4,800+ employees and ~22,000 customers worldwide as of December 31, 2023. Founded in 1999, the company delivers a comprehensive event marketing and management platform and offers a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences. Cvent is headquartered in Tysons, Virginia, just outside of Washington D.C., and has additional offices around the world to support its growing global customer base. The comprehensive Cvent event marketing and management platform offers software solutions to event organizers and marketers for online event registration, venue selection, event marketing and management, virtual and onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the event management lifecycle and maximize the impact of in-person, virtual, and hybrid events. Hotels and venues use Cvent’s supplier and venue solutions to win more group and corporate travel business through Cvent’s sourcing platforms. Cvent solutions optimize the event management value chain and have enabled clients around the world to manage millions of meetings and events. For more information, please visit Cvent.com

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