Popular Articles |
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Building a Group Business Strategy Around the 5 Stages of Event Planning |
By: Sherry Cummins |
As a hotelier, you must understand the event planning process if you want to raise awareness for your property among event planners and eventually win more group business. Here are tips for effectively increasing your visibility at each stage of the event planning lifecycle.
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7 Questions to Ask Before Hiring a Hotel Marketing Agency |
By: Junvi Ola |
Hotel marketing has become an increasingly specialized task, especially when it comes to leveraging digital channels. Many hotels opt to hire agencies to keep their marketing efforts up to speed with emerging technology. Before you hire an agency, ask these seven questions.
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A Global Planner’s 5 Must-Haves in a Hotel Contract |
By: Sherry Cummins |
Developing contracts that are fair to event planners and protect the interests of your hotel will help you cultivate stronger relationships with planners and win future business. Hear from expert Sheryl Koran, CMP, on how to draft a contract that satisfies both parties.
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3 Ways to Better Manage Your Planners' RFPs |
By: Cvent Client Services |
Overwhelmed by the amount of planner RFPs listed in your CSN "Manage RFPs" tab? Yearning for an easy way to prioritize leads? There are currently nine different views set up in your account, but if finding the right RFP is still difficult, here are ways to make it easier.
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Planner PR 101: Reigning in the Event Details |
By: Sherry Cummins |
Hoteliers are in charge of helping event planners stage successful events at their properties. But what happens if the planner forgets important details or is not adequately prepared? Don't panic, there are ways you can stop event disasters from occurring on your watch.
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Chinese Clients: What the World’s Biggest Spenders Are Looking for in Your Hotel |
By: Junvi Ola |
CNN recently reported that the buying power of Chinese travelers--both business and leisure--grew to $102 billion in total for international travel. That amounts to around $1,230 per trip. Hoteliers should be aware of ways they can effectively tap into this lucrative market.
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