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November 2015

Late October and early November saw ETOA’s busiest period of the year, more so this year as we held a joint conference on European tourism with the ETC. This year’s GEM saw over 13,000 scheduled appointments. The following week we were pleased to welcome many of you to our stand at the heart of the Global Village in WTM where a variety of members exhibited.

The latest event was a seminar on Best Available Rate and there is still more to come before Christmas with our session at this year’s Buy Tourism Online in Florence and a second collaboration with VisitEngland and its Northern Futures: Best of the North workshop and fam trip. 

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ETOA Member News
Newletter Nov 2015 AKA TQH for Visit Britain

The Queen’s House will reopen in 2016 to celebrate its 400th anniversary

The Queen’s House designed by Inigo Jones, is undergoing an exciting, major renovation in preparation for its 400th anniversary in 2016.  Visitors to the re-opened house will be able to see Orazio Gentileschi’s Joseph and Potiphar’s Wife displayed for the first time since 1650. It will be restored to its royal splendour with a focus on the iconic people and events that are key to understanding the building’s history and its significance today.

The Queen’s House will re-open in July 2016. The Queen’s House, National Maritime Museum, Cutty Sark and the Royal Observatory are all part of Royal Museums Greenwich. For more information about the attractions, contact or to book, contact us on +44 208 312 6608.

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Generator Stockholm… opening 2016!

As if opening a new hostel in Amsterdam and Rome is wasn’t enough we’ll also be opening one in Stockholm! Yes that’s right, the Swedish capital. Renowned for its architecture, contemporary art and alternative fashion it will add some Nordic nuances to the Generator family. Continuing the brand’s rapid expansion, the property will open its doors in the city’s thriving technology hub at 10 Torsgatan, just in time for Swedish National Day.

The Bedrooms

We’ll be accommodating up to 866 of you lovely people with Queen en-suite’s, Twin Premium en-suite’s, as well as 4 Bed-Flexi en-suite’s & small and large shared rooms. And there’s more…


Find out more >


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Travel Technology Europe nears exhibitor sell out with more than three months to go

With 90 per cent of exhibitors booked and just 14 stands remaining, planning for the 13th annual Travel Technology Europe (TTE) is well underway. The leading show of its kind, TTE stand bookings for the 2016 show are 50 per cent ahead year-on-year with more exhibitors expected than any other year.

Taking place on 24-25 February 2016, the event will showcase hundreds of the latest innovations, services and solutions from leading specialist suppliers, plus 40 hours of top quality educational content.

Over 5,500 travel technology buyers are expected to attend the show at Olympia London. Exhibitor sign up has already been incredibly strong, with confirmed big brand presence such as Multicom, CodeGen, Sabre and Comtec. The full exhibitor list is available online.

The 2016 show will also host a range of new features, including:

  • Supporting industry innovation with Launchpad, a dedicated area for start-up companies to present their business ideas
  • Marketers will also be able to get tailored independent advice at the new Econsultancy Advice Clinic
  • The dedicated Hospitality Tech Showcase, designed to connect technology professionals to leading and innovative suppliers covering guest experience, marketing, operational management and revenue generation

To register as a visitor for Travel Technology Europe 2016, please click here. 

To find out more please visit

Read more here >


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ETOA seminar at BTO  

ETOA is holding a session on the Thursday afternoon of Buy Tourism Online (BTO) in Florence looking at how tour operators operate in the online world. ETOA members can benefit from a special offer to attend the two day event on the 2nd and 3rd December in the Fortezza da Basso.


For more information click here >


VisitEngland Northern Futures: Best of the North

Many of our buyer members will be taking part in the VisitEngland Northern Futures: Best of the North event from the 7th -9th December in Harrogate and beyond. This is a collaboration between VisitEngland, ETOA and Northern destinations combining the classic ETOA workshop model with fam trips to various places.

Find out more here >

ETOA Research
A key factor shaping European inbound trends over this period was the global economic crisis. While slowing growth in some markets, it pushed others into reverse. Although most affected markets are now on the path to recovery,the rate of progress has been mixed. More recently the economic and political crises in Russia and Ukraine have affected not only inbound demand to these countries, but also their outbound visitor flows, which is adversely impacting arrival numbers into several countries across Europe. 
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