eBook

Elevating Virtual Event Experiences in Life Sciences with Next-Level Webinars

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When it comes to technology adoption, few industries have been more forward-thinking than the life sciences. The industry’s rapid and effective response to the pandemic serves as a testament to that. Almost overnight, globally scattered R&D teams reprioritized research for vaccines and treatment. Plant and network professionals rallied round the clock to facilitate uninterrupted clinical supply continuity. At the same time, go-to-market leaders deployed at-home medical care to ensure seamless care delivery. The possibilities that technology offer the industry in the future are vast, with events in particular, benefitting greatly from tech-driven innovation.

When the pandemic forced life sciences organizations to shift from physical to virtual events, most lacked the experience and tools to deliver engaging online experiences. Recently, Cvent commissioned Forrester Consulting to review the current and future trends in B2B event planning—conducting a global online survey with 505 marketers and event planners on the given topic. Download the eBook today to learn more!