March 2015 - Group Business Now
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Group Business Now
 
Popular Articles
 
The Cvent CONNECT Chronicles The Cvent CONNECT Chronicles: Certification for Group Business 2.0
By: Josh Davis
We're three months away from the most important group business event of the year: Cvent CONNECT. It will be here before you know it, so we wanted to give you some information about the Cvent Supplier Professional Certification and the benefits of getting certified onsite this year.
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Marketing Tasks to Reel in Group Business 9 Marketing Tasks to Reel in Group Business - Part Two
By: Junvi Ola
There are a lot of ways to market to group business prospects--blogs, email campaigns, videos, social media--it can be overwhelming. But the best way to approach and prioritize your marketing is to make sure it does one thing: help planners. Here's what you should focus on.
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The Six Senses That Sell Group Hotel Room Blocks The Six Senses That Sell Group Hotel Room Blocks
By: Sherry Cummins
Sight and sound are powerful receptors of marketing messages, and, therefore, a lot of marketing efforts are directed to appeal to those senses. However, there are ways to incorporate other senses into your marketing strategy, so you can reach event planners on a whole new level.
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Cvent Connect 2015
   
 
How to Use Negative Reviews to Bounce Back with Higher Revenues How to Use Negative Reviews to Bounce Back with Higher Revenues
By: Junvi Ola
A recent study looked at 20 million verified global hotel reviews to decipher which categories had the biggest impact on guest review scores. Find out what hotels should consider when improving their services and amenities to get better reviews and more group business.
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Ways to Make Conferences Family Friendly 3 Ways to Make Conferences Family Friendly
By: Sherry Cummins
The demand for family-friendly group business events is on the rise in 2015. Attendees like to bring their families, so they can spend down time with them and extend their business trips into a vacations. Find out how to market your hotel as a family-centric destination for group events.
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How to Smoothly Prep Your Guests for a Hotel Renovation How to Smoothly Prep Your Guests for a Hotel Renovation
By: Junvi Ola
When hotels go through renovations, some opt not to inform guests ahead of time because they're afraid of scaring them away. However, misleading your guests can end up negatively impacting your hotel. Read how to turn your renovations into a positive experience for guests.
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Unique Las Vegas Hotel Amenities That Capture Planner Attention
Unique Las Vegas Hotel Amenities That Capture Planner Attention
By: Junvi Ola
Most hoteliers concentrate so much on meeting space amenities that they forget to get creative with in-room experiences. While a lot of in-room amenities have become standard, it's still important to think outside the box. See what hotels in Las Vegas do to stand out.
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