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| In This Issue | |  | {%IF:EVALUATE(ExampleContactType) NOT_EQUAL_TO "CLIENT"%}  | {%ENDIF%}  |  | {%IF:EVALUATE(ExampleContactType) EQUAL_TO "CLIENT"%} | Sign up for Training | Learn how to effectively use the Cvent Web Surveys tool. Whether you need a refresher on creating and managing surveys or accessing reports and building presentations, we have a training class for you.
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The Secret to Buying Employee Happiness
By: Sherrie Mersdorf |  | Word is, "money can't buy happiness." That's what we've been told anyway. Well, Michael Norton calls the bluff on this old adage in his recent TED Talk. Could it be that you're spending wrong? Check out this video and find out what it really means to be Pro Social.
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Managing Employee Turnover
By: Kathryn Calderone |  | Hiring and retaining the right people, the first time, is a critical piece in providing a quality experience for your customers. It's also vital to maximize the happiness of your employees. Find out some of the best ways to keep your team happy, engaged and fulfilled.
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Oh No, What do I Test?
By: Greg Timpany | Testing is a great way to keep the data collection process fresh, especially via surveys. While not terribly difficult to implement, they do require foresight, planning and patience. From question types, to designs and incentives, there are many factors to consider.
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Revisited: Executive Summary Report Writing Tips
By: Sherrie Mersdorf | Survey and analysis reports rely on one key factor: a good story. Whenever you tell a story, you have to set the stage properly, and the same is true with research reports. Here are five questions that must be answered in your executive summary.
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5 Strategies for Securing Devoted Customers
By: Kathryn Calderone |  | Dogs are well-known for being man's ultra-faithful best friend, asking for very little in return. Unfortunately, the average consumer needs a bit more TLC before pledging their eternal support to you, so here are five "squeaky toys" for securing engaged customers.
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10 Lessons from Jeff Bezos (½ of them are customer focused)
By: Sherrie Mersdorf |  | Recently, Forbes published Jeff Bezos's Top 10 Leadership Lessons. We were pleasantly surprised to see that half of them were focused on customers. Check out these tips from the founder and CEO of Amazon.com, Inc. and find out how many of these your company is using.
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Automating Data Collection Efforts
By: Greg Timpany | Instant gratification. It's what every dissatisfied customer longs for. Do you use consumer survey research as a strategic customer service tool? See why automating your data collection process can help improve customer satisfaction levels and retention rates right now.
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