July 2014 - Group Business Now
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Group Business Now
 
Popular Articles
 
Ways Hotels can Tick off Google 6 Ways Hotels can Tick off Google
By: Junvi Ola
Smart hotel marketers are always scrambling to keep their properties as high as possible on Google's search engine rankings; however, there are some SEO practices that can actually sabotage your efforts to be seen. Steer clear of these six, and stay in Google's good graces.
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Best Practices for Feedback Management 7 Best Practices for Feedback Management
By: Jasmin Vias
Bringing events to your community or facility is your goal, so ensuring planners and attendees have positive experiences is a must. But the only way you can truly achieve this is to ask planners and attendees for their feedback, and assess your strengths and weaknesses.
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Give your Hotel an Upgrade on Twitter Give your Hotel an Upgrade on Twitter
By: Junvi Ola
Good news for hotel marketing pros: Twitter now displays images in users' feeds instead of only links to images. Now you can convey your hotel's look and feel to potential guests better than ever before. Here are a list of Twitter makeovers you can add to your profile today.
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Tips for Multi-Property Response Group Business Marketing Tip: 3 Tips for Multi-Property Response
By: Cvent Client Services
You probably know how to use Cvent's eRFP tool pretty well. But what if you're responsible for several properties? These insider tips will help national sales offices and lead catchers better respond to leads sent to multiple properties through the Cvent Supplier Network.
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How to Keep Millennials from Ever Staying at your Hotel How to Keep Millennials from Ever Staying at your Hotel
By: Junvi Ola
Millennials are on track to be the largest consumer group in the country. Progressive hotels have taken notice and started catering to this unstoppable demographic, but others are still turning them off. Attract future generations of travelers by avoiding these mistakes.
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How to Combat Declining Facebook Engagement How to Combat Declining Facebook Engagement
By: Junvi Ola
Have you noticed your hotel's Facebook engagement numbers declining? Recent changes to Facebook's algorithm mean less than 4% of your fans will see your hotel's posts in their feed. Fortunately, you can invest in these additional online channels to reach your customers.
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Do's and Don'ts of Automating your Hotel's Social Media
Do's and Don'ts of Automating your Hotel's Social Media
By: Junvi Ola
When you have your hands full managing day-to-day hotel marketing duties, it can be difficult to make time for social media updates. That's where social media automation tools come in. Here are some do’s and don’ts to consider when pre-scheduling Tweets and Facebook posts.
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