January 2014 - Group Business Now
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Group Business Now
 
Popular Blog Posts
 
Social Media Trends 6 Social Media Trends That Will Influence Hospitality Marketing in 2014
By: Junvi Ola
2014 is already gearing up to be an exciting year for destination marketing and marketing hotels online via social media. What hotel social media trends can you look forward to in the New Year when marketing toward group travel, and how can you implement them? Read on.
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Reasons Why Social Media is Your New Search Ranking Tool 3 Reasons Why Social Media is Your New Search Ranking Tool
By: Dede Mulligan
To help clients improve their Google ranking, SEO companies implemented a strategy called Link Building in which they had both valid and spammy links attached to the client's website as a way to drive traffic to it: Reciprocal linking.
But it's a whole new ballgame now.
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Hotel Restaurant Trends in 2014 Part 2: Hotel Restaurant Trends in 2014
By: Sherry Cummins
Food and beverage is a source of revenue to your hotel if creatively cultivated. Using Baum + Whiteman's list from The 12 Hottest Food Trends in 2014, let's continue our review from Part 1: Hotel Restaurant Trends in 2014 of the top 12 food trends of 2014! Bon appetit!
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Group Business Marketing Best Practice Tip Group Business Marketing Best Practice Tip: Start the New Year off right with updated user preferences
By: Cvent Client Services
We all know that employee turnover can be high in the hospitality industry. As team members join you, and others move on, how can you keep your Cvent account up-to-date? We’ll outline the best and quickest methods for onboarding new hires and removing previous employees.
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Top Reasons Guests Join Loyalty Programs Survey Says: Top Reasons Guests Join Loyalty Programs
By: Sherry Cummins
So what really motivates travelers to join loyalty programs anyway? Kelton Global surveyed, on behalf of Club Carlson, 1000 members and non members of loyalty programs. The following top considerations of guests who join loyalty programs may be quite a surprise to you.
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You'll Rethink Your Social Hospitality Marketing Strategy You'll Rethink Your Social Hospitality Marketing Strategy When You See These Statistics
By: Dede Mulligan
How would you describe your property when it comes to social media? Laggard? Late bloomer? Johnny-come-lately? If you happen to fall in any of these categories and are still wondering if your hotel marketing mix can benefit from social media, this post is for you.
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20 Most Popular Posts of 2013
20 Most Popular Posts of 2013
By: Rob Sylvester
It's hard to believe that January 2014 is almost in the record books. But we don't want to forget about 2013 yet! The Cvent Hospitality blog had a terrific year, so we wanted to take a look back at some of our most popular and impactful posts over the past 12 months. Enjoy!
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