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Crafting a Charitable Business Model for Hotels
By: Sarah Vining |
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These days companies are intermingling their business with causes and feel-good strategies. To make this a viable practice in the hospitality industry, hoteliers should offer a high-quality product with a social good benefit. Find out how in our featured blog of the month.
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F&B 2013: Fun with Food and Beverage
By: Sherry Cummins |
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Nothing beats an opportunity to let your hair down after a "power" day with a little networking and fantastically fun food! There are some new trends that could up the "wow" factor during meetings at your hotel that will make your property more memorable than ever.
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School Groups - The Market Forgotten About in Hotel Sales
By: Sarah Vining |
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School groups are a different breed than the typical hotel market segments. Many national shows exist to target them, taking advantage of features that may be considered a "disadvantage to other segments." See why your property might be the perfect fit for school groups.
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Why Your Organization Needs a Vibrant LinkedIn Company Profile
By: Dede Mulligan |
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Is your organization utilizing LinkedIn? Even with 187 million members from over 200 countries on LinkedIn, there's some reticence among hospitality marketing staff about completing both a personal and company profile in the network. See why it's time to take the plunge.
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F&B 2013: Trends That Influence Your Group Banquet Menu
By: Sherry Cummins |
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Remember when special requests were, well, special? Today, group attendees are more discerning than ever in what they want in food and beverage. The trend toward more natural foods and an aging population will impact what we serve in the banquet room for our group business.
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Group Business Marketing Best Practices: Using Package Pricing
By: Cvent Client Services |
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Properties frequently quote meeting and event prices using package pricing, rather than a standard sleeping room rate, often, struggling to show planners what costs are included in their offer. New Cvent functionality can cure this issue, check out our best practice tip.
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5 Indicators Your Hotel Social Media is ALL Wrong
By: Sarah Vining |
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Hotel social media marketing can stay afloat with a marketing plan, but there should really be separate hotel marketing initiatives that are concentrated on growing social media as a business tool. Here are the five indicators that your social media should be revamped.
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