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Popular Blog Posts |
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The Changing Face of Feedback: Part One |
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By: Cvent Survey Staff |
Paper surveys used to be the standard-bearer until technology changed the face of feedback collection. Today, web surveys are the easiest to design, disseminate and analyze. Learn how web surveys and different delivery
methods can increase your participant response rates.
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Best of the Blog: Happy 6th Birthday!
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By: Susanne Ross |
The Cvent Web Surveys blog recently turned six years old. Now that it's been in existence for the better part of a decade, we decided to mark the occasion by looking back at six of the best posts from the past year. Enjoy
these reads, and happy birthday to Cvent Web Surveys!
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The Top 20 Consumer Market
Research Questions |
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By: Matt Eisenberg |
Conducting market research is important, especially in today's data-driven marketplace. It helps organizations effectively understand their customers' wants, needs and motivations. Read our top 20 market research questions so you can
get started asking the right questions.
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Get the Most out of your Qualitative Data Mine |
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By: Greg Timpany |
Data quality is directly related to question quality. Nowhere is this truer than when it comes to open-ended questions. Asking open-ended questions gives you a more complete understanding of your respondents and their feelings and
emotions. Here are tips for doing it right.
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New World: The Original
Corporate Pivot |
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By: Matt Eisenberg |
Columbus famously declared he could reach Asia by sailing westward from Spain. Although he did hit land, it was not the land he expected. When you're collecting feedback, your results might contradict your assumptions, so
make sure you're ready to change up your action plan.
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Question: Are your Samples Representative? |
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By: Greg Timpany |
For market researchers, the question that lingers in our minds when we deploy a survey is whether or not our sample size is a reasonable measure of the populations we are most interested in hearing from. Here are
some tips on how to determine if your sample is free of bias.
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Going,
Going, Gone to Mobile. |
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By: Greg Timpany |
Pete Townsend once sang about goin' mobile. Now marketers and researchers are singing the same tune. Although mobile-friendly surveys are undoubtedly becoming more prevalent, there
are a few things you should consider to ensure you get the most out of your mobile efforts.
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