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Popular Blog Posts |
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The Truth is Out There. You Just Have to Listen. |
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By: Matt Eisenberg |
Television shows with passionate followings, like the X-Files, must listen to their audience to be successful. It's what makes the difference between a canceled season and a cult classic. Take a lesson from this 90's sci-fi hit and start giving your customers a voice today.
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Registration is Open: Five Steps to Measuring Hotel Guest Satisfaction |
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By: Susanne Ross |
Join Cvent for our upcoming Express Hotelier Webinar Series, Five Steps to Measuring Hotel Guest Satisfaction, and explore how to correctly collect guest feedback and gauge overall satisfaction. Participants will receive a copy of our latest eBook, so register today!
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Steve Jobs: Customer Service Agent |
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By: Matt Eisenberg |
Throughout his time as Apple's CEO, Steve Jobs was famous for fielding customer feedback. He knew the importance of staying attuned to what customers were saying. While most customers won't have access to a CEO, they still need an opportunity to have their voice heard.
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{%ELSE%}
{%ENDIF%}
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Fantasy Football and Customer Feedback |
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By: Alli Whalen |
The Fantasy Sports Trade Association estimates that 33 million Americans play fantasy football each year. But this pastime wouldn't be possible without one thing: analytics. Learn what fantasy football can teach you about analytics and your voice of the customer program.
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Testing the Value Behind Value Propositions |
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By: Greg Timpany |
Value propositions are a two-way street. Companies need to deliver a compelling promise of value, and customers need to believe that value will be delivered. The best way to determine if your company's value proposition resonates with customers is to collect their feedback.
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Make Time for Employee Feedback |
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By: Greg Timpany |
The costs associated with employee disengagement and turnover are high. Disengaged employees aren't as productive, and it's expensive to constantly recruit and on-board new employees. Make time to conduct large, annual surveys as well as more frequent pulse-check surveys.
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Redirecting Traffic Using Reference IDs |
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By: Greg Timpany |
When collecting feedback, people tend to focus a lot of energy on survey design and increasing response rates; however, it is also important to consider where to direct respondents after the survey is completed. Find out how why this is an important part of the process.
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