Report

2022 State of B2B Marketing Technology

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While today’s economic outlook remains uncertain, the marketing technology landscape is continuing its steady growth.

This special report will uncover trends and priorities in marketing technology, as well as real-world insights from B2B marketers and analysts on where they see investments in technologies heading. Specifically:

  • What to expect from the martech landscape in Q3/Q4 2022
  • How marketers are integrating their martech tools to boost efficiency and reach audiences in a digital-first world
  • Top priorities for martech stacks based on current business goals and objectives, including ABM, data management and marketing automation and strategies to get the most of your existing martech stack