Finger on the Pulse: Cvent's CMO on the Current State of Events

Let’s be real - our industry was thrown for a loop. The good news is we’re a community of resilient, creative, go-getters. It’s in our nature to bounce back. But to successfully move forward we need to carefully balance caution with confidence.

Patrick Smith, CMO of Cvent, has his finger on the pulse of the industry. In this session, he shares his real take on the state of in-person, virtual, and hybrid events. Full of insightful recommendations, he'll present a framework that organizations can follow to think about how to get their events programs back on track and better than ever.

Cvent CONNECT Virtual

Audience: Event Professional
Track: Event Marketing & Strategy
Product: Event Management, Software & Integrations, Virtual Attendee Hub

Speakers

Patrick Smith

Patrick Smith
Senior Vice President & Chief Marketing Officer
Cvent

Watch the Cvent CONNECT session