Event Evolution Model

Benchmark your organisation's event program against best-practices

From an analysis of more than 10,000 events, Cvent has defined four phases of event management maturity. Benchmark your event program's current state and create a roadmap to elevate your event management practices from good, to great, to world–class.

Regardless of the current level of your Meetings & Events program, this eBook gives your organisation practical, actionable tips to take it to the next level.

Learn how to improve key areas of your events program, including:

• Event Strategy
• Event Execution
• Attendee Experience
• Measurement and Optimisation