Uncover Insights Without the Digging

Receive reports and analytics about your MICE business marketing mix

A Competitive Dashboard

Gaining any kind of edge over your competition is key to your success. Cvent helps you monitor and gauge your competitive edge with Comp Set Reports specific to MICE business. Evaluate your hotel’s MICE pace and future lead opportunities against your biggest competitors on a local, national and international level. Keep a keen eye on market dynamics and make informed business decisions based on data insights.

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Watch the Score (card)

While traditional online ad reporting is based on high-level metrics such as click-through rates and impressions, there is an additional, informative layer when you add hotel RFP traffic and MICE booking windows to the mix. Cvent Scorecards help you gain detailed insight into what happens throughout the meeting planner buying cycle, including measuring the value of business received through the Cvent Supplier Network, and quantifying additional exposure gained through hotel advertising.

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Detailed Analysis of your RFPs

Sometimes reporting and metrics aren't enough. That's why we offer custom consulting to improve your hotel’s RFP success rates and increase conversion. A detailed RFP analysis allows us to sit with you and your team to dig deep into your analytics to understand the health of your MICE business, find areas of improvement and to train you on the best practices we see from other hotels in your competitive set.

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