About us
Group strategy for includes instituting and being consistent in the group ceiling being 85 rms on peak unless a piece of business meets all criteria to make an exception. With the increase in supply, lack of citywides and decline in group demand overall (per STR for 2017). Occupancy will decline with ADR increases primarily coming from transient. Group will build base through bookings with F&B that are the niche size for this property. An increased focus on weekend group to fill need periods where the AAC does not have any events to create weekend demand. Utilization of the current SPG Pro and SPG offers as well as property/client specific concessions to re-book programs, enter into multi-year contracts and incentivize planners to move to need periods or change patterns to minimize mid-week peaks that displace higher rated transient.
Venue Details
ChainMarriott Bonvoy
BrandW Hotels
Built2006
Renovated2013
Total meeting space15,524 sq. ft.
Guest Rooms252
Venue typeLuxury hotel
Industry Ratings
Northstar
AAA
Awards
Industry awards
2015 SMART Meetings Platinum Choice Award
2014-2016 Trip Advisor Certificate of Excellence
Amenities
Room features and guest services
- Calls (local)
- Calls (toll-free)
- Concierge services
- Laundry service
- Luggage storage
- Room service
- View (urban)
- Voicemail box
Facilities
- Onsite catering
- Onsite restaurant
- Onsite security
- Outside caterers allowed
- Pet friendly
- Rental car service
- Space (private)
- Wheelchair accessible
Business services
- AV capabilities
- Business center
- Video conference
- VIP services
Recreational activities
- Health club
- Outdoor pool
- Spa or salon
Transportation
- Bus
- Taxi
- Train
Equipment
- Dance floor
- Loading dock
- Portable walls
- Staging area
AV capabilities
- AV equipment
- High speed internet
- Onsite AV staff
Room features and guest services
- Calls (local)
- Calls (toll-free)
- Concierge services
- Laundry service
- Luggage storage
- Room service
- View (urban)
- Voicemail box
Facilities
- Onsite catering
- Onsite restaurant
- Onsite security
- Outside caterers allowed
- Pet friendly
- Rental car service
- Space (private)
- Wheelchair accessible
Meeting rooms
Total meeting space
15,524 sq. ft.
Largest room
4,828 sq. ft.
Space (private)
14,000 sq. ft.
Meeting rooms
9
Second largest room
3,960 sq. ft.
Meeting rooms
Total meeting space
15,524 sq. ft.
Largest room
4,828 sq. ft.
Space (private)
14,000 sq. ft.
Meeting rooms
9
Second largest room
3,960 sq. ft.
Explore Meeting Rooms
Find the perfect room with setup charts and interactive 3D floor plans.
Meeting space
Name | Room size | Ceiling height | Maximum capacity | U-Shape | Banquet rounds | Theater | Classroom | Boardroom |
|---|---|---|---|---|---|---|---|---|
3,960 sq. ft. 55 x 72 sq. ft. | 14 ft. | 430 | - | 250 | 430 | 225 | - | |
2,035 sq. ft. 37 x 55 sq. ft. | 14 ft. | 210 | 60 | 120 | 210 | 114 | 40 | |
2,035 sq. ft. 37 x 55 sq. ft. | 14 ft. | 210 | 60 | 120 | 210 | 114 | 40 | |
550 sq. ft. 22 x 25 sq. ft. | 11 ft. | 50 | 21 | 30 | 50 | 28 | 20 | |
550 sq. ft. 22 x 25 sq. ft. | 11 ft. | 50 | 21 | 30 | 50 | 28 | 20 | |
1,120 sq. ft. 40 x 28 sq. ft. | 11 ft. | 96 | 33 | 70 | 96 | 54 | 40 | |
1,120 sq. ft. 40 x 28 sq. ft. | 11 ft. | 96 | 33 | 70 | 96 | 54 | 40 | |
1,160 sq. ft. 40 x 29 sq. ft. | 11 ft. | 94 | 33 | 70 | 94 | 57 | 35 | |
1,716 sq. ft. 78 x 22 sq. ft. | 11 ft. | - | - | - | - | - | - |
Guest rooms
Total guest rooms
252
Single (1 bed)
145
Double (2 beds)
81
Suites
32
Total guest rooms
252
Single (1 bed)
145
Double (2 beds)
81
Suites
32
Location
Getting Here
Distance from airport
17 mi
Distance from airport 17 mi
Parking in the area
Parking in the area
Valet parking
( $60.00/day )
Street parking
Local Attractions
American Airlines Center
Convention center
1 min
Deep in the heart of Texas lies the American Airlines Center, one of the nation’s top arenas. Since opening its doors in 2001 the American Airlines Center has been setting the precedent for sporting and live entertainment events. Bringing in a wide variety of big name shows such as The Eagles, Fleetwood Mac, Beyonce, Elton John, Billy Joel, Madonna, Paul McCartney, the Red Hot Chili Peppers, Katy Perry and many, many more. In 2014 Venues Today Magazine named American Airlines Center the 4th busiest arena in the U.S. and 10th busiest in the World.
2500 Victory Avenue
Dallas, TX, US 75219
Visit website
Katy Trail
Recreation
2 blks
The Katy Trail is a jogging, walking, inline skating, and bicycling path that runs through the Uptown and Oak Lawn areas of Dallas, Texas, following the path of the old Missouri-Kansas-Texas Railroad, which was known as MKT or the Katy.
Visit website
Perot Museum of Nature and Science
Museum
1 blk
The Perot Museum of Nature and Science located in Victory Park, near Downtown Dallas is said to be a "world of wonder" by The Dallas Morning News. Passing the test of school children, inspiring curiosity in all ages and boasting as a living science lesson, this new Museum opened its doors to the public on December 1, 2012. Get ready to amaze your brain through hands-on learning experiences.
2201 Field Street
Dallas, TX, US 75201
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Klyde Warren Park
Park
1 mi
Klyde Warren Park serves as a central gathering space for Dallas and its visitors. The 5.2-acre deck park, designed by The Office of James Burnett, is an urban green space built over the recessed Woodall Rodgers Freeway between Pearl and St. Paul streets in downtown Dallas. Klyde Warren Park is a highly active space, providing daily free programming for the public ranging from yoga to lecture series to outdoor concerts and films. The park is privately operated and managed by the Woodall Rodgers Park Foundation.
2012 Woodall Rodgers FWY
Dallas, TX, US 75201
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Sixth Floor Museum at Dealey Plaza
Museum
4 blks
The Sixth Floor Museum at Dealey Plaza chronicles the assassination and legacy of President John F. Kennedy; interprets the Dealey Plaza National Historic Landmark District and the John F. Kennedy Memorial Plaza; and presents contemporary culture within the context of presidential history.
411 Elm Street
Dallas, TX, US 75202
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Reunion Tower
Recreation
1 mi
From 470 feet up you’ll experience breathtaking 360-degree panoramic views, high-definition zoom cameras, interactive touch screens, telescopes, a free digital photo and an indoor/outdoor observation deck that lets you see for miles in any direction.
300 Reunion Blvd E
Dallas, TX, US 75207
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Meyerson Symphony Center
Theater
1 mi
The Morton H. Meyerson Symphony Center is a concert hall located in the Arts District of downtown Dallas, Texas. Ranked one of the world's greatest orchestra halls,it was designed by architect I.M. Pei and acoustician Russell Johnson's Artec Consultants, Inc.
2301 Flora Street
Dallas, TX, US 75201
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Winspear Opera House
Theater
1 mi
The Margot and Bill Winspear Opera House is a 21st century reinterpretation of the traditional “horseshoe” shaped opera house, engineered specifically for performance of opera and musical theatre, with stages equipped for performance of ballet and other types of dance.
2403 Flora Street
Dallas, TX, US 75201
Visit website
Dallas Museum Of Art
Museum
1 mi
The Dallas Museum of Art is supported in part by the generosity of Museum members and donors and by the citizens of Dallas through the City of Dallas/Office of Cultural Affairs and the Texas Commission on the Arts.
1717 North Harwood
Dallas, TX, US 75201
Visit website
Nasher Sculpture Center
Museum
1 mi
Open since 2003 and located in the heart of the Dallas Arts District, the Nasher Sculpture Center is home to one of the finest collections of modern and contemporary sculptures in the world, the Raymond and Patsy Nasher Collection, featuring more than 300 masterpieces by Calder, de Kooning, di Suvero, Giacometti, Hepworth, Kelly, Matisse, Miró, Moore, Picasso, Rodin, Serra and more.
2001 Flora Street
Dallas, TX, US 75201
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Dallas World Aquarium
Recreation
4 mins
The aquarium features more than 85,000 gallons (321,800 l) of saltwater with marine life from around the world. Walk through the 22,000-gallon (83,280 l) tunnel to experience a panoramic view of reef life. Many animals found at the top of the food chain can be seen in the Predators exhibit. Ten 2,000-gallon (7,571 l) displays present marine life from around the world - Palau, Southern Australia, Lord Howe Island, Solomon Islands, Fiji, Bahamas, British Columbia, Sri Lanka, Indonesia and Japan. Representing the waters of four continents, three oceans and various seas, the aquarium gives a glimpse of the underwater world.
1801 North Griffin Street
Dallas, TX, US 75202
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Uptown
Nightlife
1 mi
Uptown Dallas is a walkable, urban neighborhood in the heart of Dallas. A vibrant district with a celebrated history and modern amenities. Uptown is home to award winning restaurants and Dallas’ hottest bars. Jump on the McKinney Avenue Trolley and explore our shopping options including home-grown retail to coveted national stores- all mall free. The neighborhood also connects to the Katy Trail, Arts District, the new Klyde Warren Park and American Airlines Center.
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Alamo Drafthouse
Recreation
1 mi
Cold beer, hot movies, and delicious snacks and meals; The Alamo Drafthouse is dinner, drinks, movies and events, all under one roof. Our attention to detail in film presentation and programming has made us a second home to movie fans all over the planet and earned accolades from the likes of Entertainment Weekly (#1 theater in America), Wired.com (Coolest Movie Theater in the World) and Fandango.com (One of the Best Theaters in the Country).
1005 S Lamar Street
Dallas, TX, US 75215
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Fair Park
Park
4 mi
Fair Park was designated as a National Historic Landmark in 1986 because of its exceptional significance in American history.This significance is derived from its 105-year association with the State Fair of Texas and as the site of the 1936 Texas Centennial Exposition. While the location of Fair Park dates back to the original 1886 fairgrounds, many of the existing buildings and public spaces were constructed for the 1936 Centennial.
3921 Martin Luther King Jr Blvd
Dallas, TX, US 75210
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Preferred vendors
Swift Fit Events
Austin, multi-city
Wellness Beyond the Ordinary
Swift Fit Events is a health and wellness company based in Austin, curating corporate and community programming throughout Texas.
Corporate team building at conferences and events often seems to revolve around the same activities: heavy meals and heavy drinking. While we’re not opposed to either—hello, Texas BBQ!—we also love getting to experience a new city and new people in a fun, fresh way.
We’re not hardcore, on a high horse about health, or too woo-woo about wellness. By offering a variety of fitness classes, mindfulness activities, and unique local experiences, our mission is to empower the community to practice self-care and commit to healthy habit formation.
Activity
Amenities/Gifting
Preferred staff
Visit Profile
Detours - Austin Detours, San Antonio Detours, DFW Detours
Austin, multi-city
At Detours, we create a shared, interactive experience between guests and hosts, making every tour one-of-a-kind. Our experiences strike a balance between “headline” and “offbeat” Texas so guests can check off their bucket lists and also experience the unexpected wow moments. Each experience is led by big-personality, local-expert hosts. We don’t simply “find Tour Guides”, we seek out culture creators – actors, musicians, comedians, and other talented locals.
Activity
Visit Profile
Rock 'n Roll Team Building
Atlanta, multi-city
Connection. Creativity. Chaos (the fun kind). Available all over the USA!
Forget the icebreakers and trust falls. This is team building that cranks up the volume and gets your people actually connecting — not just collecting another tote bag.
We take your team, hand them a mic (sometimes literally), and turn a room of colleagues into a full-blown rock choir. It’s equal parts live music, laughter, storytelling, and spine-tingling harmony — all tailored to your event.
Here’s What You Get:
• 🎸 Live Music that kicks like a drum solo at Wembley
• 🎤 Storytelling that hits the heart (and the funny bone)
• 🎶 3-Part Harmony Choir — no singing skills required, just good vibes
• 🤘 Audience Improv — spontaneous, unforgettable, and never awkward
• 📝 Custom Song Creation that ties your event together with a chorus your team will hum all the way home
Perfect for:
• 🚀 Launching big ideas
• 🔋 Energizing the middle of a long agenda
• 🎉 Ending on a high that actually gets remembered
We’ve done this with 10 people. We’ve done it with 2,500. Either way, we bring the same stadium-worthy energy. We’re fronted by Grammy-nominated INXS frontman Ciaran Gribbin, backed by world-class musicians, and powered by pure rock ‘n roll spirit.
This isn’t “team building.” It’s a shared experience that gives your people goosebumps, grins, and genuine connection.
Ready to shake things up? Let’s talk.
"Best Team Building I've ever booked. Ciaran and the band were great." Arrow Electronics
"It was absolutely the best team event I have ever run or attended." Lamb Weston
"I can honestly say that Rock 'n Roll Team Building is the best event experience I have ever seen at a conference." Jazz Pharmaceuticals
Activity
Hired Entertainment
Visit Profile
TeamWorx
Austin, multi-city
TeamWorx is based just outside silicon valley California and specializes in team building events for tech companies and tech employees, engineering companies and engineers, and groups looking for robotic themed events. Our signature Robot Team Building events are Robot Build and Battle 1, Robot Build and Battle 2, and our newest addition, Robot Racing! We deliver events for large groups anywhere in the United States: Robot Build and Battle 1 up to 300 people, Robot Build and Battle 2 up to 500 people, Robot Racing up to 200 people, and combine 1 & 2 for up to 800 people!
Activity
Visit Profile
Dav El | BostonCoach
Boston, multi-city
Dav El merged with BostonCoach in 2013 to create the largest company in the high-end chauffeured car industry. BostonCoach was founded in 1985 when Ned Johnson from Fidelity Investments wanted to create an improved transportation service for his executives. Today, Dav El | BostonCoach is the largest privately owned chauffeured transportation company in the world and maintains its highest quality and safety standards through innovation, dedication to the customer, and personal, professional service. Dav El | BostonCoach offers the most comprehensive executive ground transportation services available, including deluxe limousines, luxury sedans, executive vans and buses, and a professional and knowledgeable staff of trained chauffeurs, reservations agents, and travel managers to meet every request and exceed every expectation. Serving business travelers for over three decades, Dav El | BostonCoach currently operates in over 550 metropolitan markets, across 6 continents, with a fleet of more than 25,000 vehicles.
Transportation
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Adam Stone Magic
Atlanta, multi-city
I am a mentalist, hypnotist, and magician who's goal in life is to make people laugh and enjoy themselves. I perform all over the world bringing my own unique style of entertainment to corporate and private functions. I am a former award-winning special education teacher who wants nothing more than to help you make your event a success.
Activity
Hired Entertainment
Visit Profile
Dallas - Tower Club
Dallas
Welcome to Tower Club Dallas
Elevate Your Experience in the Heart of Downtown Dallas
Step into a world of endless possibilities. Tower Club Dallas is the city’s leading community for purpose and connection in the heart of the downtown business district. At 48 floors in the sky, Members and guests embark on culinary adventures, experience next-level networking, host elevated meetings and events, and engage in lively socials while overlooking breathtaking views of downtown Dallas.
Restaurant/Bar
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Eataly Dallas
Dallas
Whether you’re hosting an intimate dinner for 12 or a gala for 300, we’ll help you design the party of your dreams. Our concierge team gives you access to the 360° Eataly experience. From wine tastings and cooking classes to unique dining events and custom gift boxes, there’s no idea too big or request too small.
Activity
Restaurant/Bar
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305 Transportation
Atlanta, multi-city
Impeccable Luxury Ground Transportation
305 Transportation, with corporate offices in Miami, Fla., combines over 15 years of experience providing the highest level of corporate sedan, executive limousine, van and coach services in more than 500 destinations worldwide.
With just one call, impeccable service, expertise and knowledge of the transportation industry are delivered to you allowing you to experience elite ground transportation services for all your travel needs.
Unique in our approach, 305 Transportation offers flexible, reliable and convenient local, national and international travel solutions and transportation options for secure, comfortable, and reliable service, both in the air and on the ground.
Executive Travelers, Corporate Travelers, Event Planners, Travel Agents and Leisure Travelers all look to the leader in global transportation services for their chauffeured transportation needs. 305 Transportation is driven to provide consistently superior service that will exceed your every expectation. By always going the extra mile and delivering exceptional attention to detail 305 Transportation ensures that you travel safely, comfortably and confidently.
Transportation
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WITS Experiential
Alpharetta, multi-city
An award-winning experiential marketing agency trusted by leading and emerging brands, WITS Experiential excels in designing and executing events that create lasting impressions. As a full-service agency, we leverage the right capabilities to creatively meet the desired outcomes of both large and intimate events. With decades of industry expertise, we ensure every event maximizes its impact, regardless of budget. We meticulously anticipate and manage every detail to guarantee an unparalleled experience for attendees and clients alike.
Activity
Logistics/Decor
Preferred staff
Visit Profile
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Additional Information
Cancellation Policy
72 Hours
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Venue resources
W Dallas Frequently Asked Questions
Explore frequently asked questions from the W Dallas regarding Health and Safety, Sustainability, and Diversity and Inclusion
Sustainable Practices
Please provide comments or a link to any publicly communicated W Dallas's sustainability or social impact goals/strategy.
Please visit Marriott.com/Serve360 for Marriott International's sustainability & social impact strategy and 2025 goals information.
Does W Dallas have a strategy that focuses on the elimination and diversion of waste (i.e. plastics, papers, cardboard, etc.)? If yes, please elaborate on your strategy of elimination and diversion of waste.
Yes, Paper,Newspaper,Cardboard,Cooking Oil
Diversity and Inclusion
For US hotels only, is W Dallas and/or parent company certified as a 51% diverse owned business enterprise (BE)? If yes, please indicate which one of the following you are certified as:
No response.
If applicable, could you please provide a link to W Dallas's public report on their commitments and initiatives related to diversity, equity, and inclusion?
https://www.marriott.com/diversity/diversity-and-inclusion.mi
Health and Safety
Were practices at W Dallas developed based on health service recommendations from public governmental entities or private organizations? If Yes, please list which organizations were used to develop these practices.
Yes, Marriott cares greatly about every guest's experience and takes hygiene and sanitation very seriously. Marriott has established strict standards of cleanliness for all of its hotels that either meet or exceed public health department regulations.
Does W Dallas clean and sanitize public areas and publicly accessible facilities (i.e. meeting rooms, restaurants, elevator banks, etc.)? If yes, describe any new measures that are taken.
Yes, Marriott cares greatly about every guest's experience and takes hygiene and sanitation very seriously. Marriott has established strict standards of cleanliness for all of its hotels that either meet or exceed public health department regulations.
Please explain, if applicable, the carbon offsetting options you offer to corporations.
The corporate sustainability team can help to offset customers' carbon footprints by contacting Sustainability@marriott.com.
Please provide, if applicable, an e-mail address for a contact who can address any follow up questions relating to sustainability and social impact goals and initiatives.
sustainability@marriott.com
Has your hotel taken steps to reduce single-use plastics, such as removing plastic straws (except upon request for guests with disabilities), stirrers and cotton buds? If yes, please provide detail as to the steps you have taken to reduce single use plastics?
Yes, Eliminated straws; provide bottled water and other bottled beverage alternatives; implemented large format bath amenities
Does your hotel generate (onsite) or purchase (offsite) renewable energy (beyond your utility's standard offerings)? If yes, please describe your practices for generating or purchasing renewable energy.
Does your hotel engage in activities to protect & restore the natural environment in which it is located (i.e. trees planted, coral reef restored, etc.)?
Will your hotel be imposing any additional fees for cleaning services? If yes, please specify those fees.
No
Are specific cleaning/disinfection routines in place for pillows, duvets and their covers, headboard, bathrobe etc.? If yes, please describe.
Yes, Hotels following MI Cleaning Protocals
Please include a link to your public report on community impact if applicable.
Please visit Marriott.com/Serve360 for the latest progress on Marriott International's community engagement efforts.
Please provide any other comments you wish to make regarding your efforts/initiatives to obtain certification in these programs.
https://www.marriott.com/diversity/diversity-and-inclusion.mi
Please provide, if applicable, an e-mail address for a contact who can address any follow up questions relating to diversity, equity, and inclusion.
WEGD@marriott.com
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