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bharet malhotra

Bharet Malhotra

Senior Vice President, Sales

Bharet Malhotra is the Senior Vice President of Sales at Cvent. He has been with the Company since its inception and has played an integral role in scaling Cvent’s Hospitality Cloud business to become a market-leading group, corporate travel, and MICE technology provider.

As Senior Vice President of Sales at Cvent, Bharet Malhotra leads the company’s global Hospitality Cloud sales and development strategy. Under Bharet’s leadership, Cvent has established long-term relationships with hotel executives around the world from leading brands including AccorHotels, Hilton, Hyatt, Intercontinental Hotels Group, Marriott, Ritz-Carlton and Starwood, to help them grow their business. 

As part of the founding Executive team, Bharet has been instrumental in growing the Company organically and through strategic acquisitions. Today, Cvent’s robust portfolio of supplier and venue solutions connects more than 300,000 hotels and venues with an active global network of more than 125,000 event planners, helping to deliver millions of events at tens of thousands of hotels around the world. 

Cvent technology has enabled the world’s top hotel brands to increase planner visibility and drive group and transient revenue through Cvent’s sourcing platforms, including the Cvent Supplier Network, through which more than $16 billion of group business was sourced in 2023. 

In 2013, Cvent's IPO (NYSE: CVT) boasted a market capitalization of more than $1 billion. In 2016, Cvent was taken private by Vista Equity Partners for $1.65 billion, providing a 70% premium for Cvent stockholders. Since then, Cvent has continued to grow, helping its 22,000 customers around the world manage millions of events and delivering billions of dollars in meetings business to hotels and venues annually. In December 2021, Cvent returned to the public markets on the Nasdaq. In June 2023, Cvent was acquired for $4.6 billion, becoming a private company under Blackstone, one of the world’s largest private equity firms.

Bharet has presented at numerous marquee industry events including Starwood’s Ownership conference, Marriott’s Travel Conference, the FRHI Top Customer Event, Kimpton’s Sales Leadership Awards and the HSMAI Revenue Optimization Conference (ROC); and has advised senior leaders at top hotel chains on how best to leverage technology and planner relationships to drive positive results. 

Bharet earned a bachelor's degree from Duke University in Biomedical Engineering, Electrical Engineering and Economics. Following graduation, Bharet served on the Duke University Alumni Board of Directors and was President of the Engineering Alumni Association.