In-person, virtual, and hybrid events generate multiple touchpoints. Our event data solutions capture insights across the entire attendee journey to improve experiences and prove event marketing ROI.
Capture and combine event engagement and attendee activity to build a more complete profile of your attendees and their interests
Activate event data
Integrate virtual, in-person, and hybrid engagement scores with your martech systems for smarter, faster follow-up
Deliver event ROI
Get real-time interests and campaign reporting you need to tie revenue to your event marketing efforts
Measure it to act on it
Report on key event KPIs
Keep your stakeholders up to date with single event and cross-event reports. Or, build custom reports to track the exact data you need for each event and across your entire program.
Score attendee actions such as session attendance, booth visits, questions submitted, and appointments to gain insights and deeper meaning from your events.
Give stakeholders instant access to reports and metrics during an event to make faster, better decisions based on real-time attendee interests and activities.
Integrate event and attendee data with your marketing automation, CRM, and other business systems. Accelerate follow-up and sales pipeline, then prove your event ROI.