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The MICE Game Changer

Best MICE Sales and Marketing Strategy

The MICE Game Changer award honours the hospitality organisation that consistently delivers superior results across their MICE sales and marketing programmes through the application of technology and business intelligence. Nominees for this award engage event professionals with effective campaigns through digital marketing channels and leverage technology and analytics to develop and sustain successful customer relationships. Their creative marketing and sales approaches consistently put their organisation in a strong position to compete for and win MICE business.

Criteria: Must use CSN Advertising

Finalists:

  • The Landmark, London
  • InterContinental Paris Le Grand
  • Park Plaza Hotels Europe (PPHE)
  • Postillion Hotels
Planners’ Best Partner

Focus on Creating Partnerships that Last

The Planners’ Best Partner award honours the hospitality organisation for outstanding partnership with event planners from the start of the sourcing process through the delivery of an exceptional event experience. The aim of this award is to recognise destinations, hotels or special event venues for their commitment to building and sustaining an excellent working relationship that delivers results for buyer, supplier and delegate.

Criteria: Must use CSN Advertising and/or CSN Productivity Tools. May also use Cvent Event Diagramming and/or CSN Business Intelligence

Finalists:

 

  • H-Hotels
  • Melia