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Lead Scoring

Win the most profitable MICE business

The Cvent Lead Scoring Suite gives you the tools to automatically qualify MICE business leads and analyse performance, so you can spend more time closing the deals that matter.

Learn More About
Lead Scoring

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Product Interest:
Event Management  
CrowdCompass: Mobile Apps for Business Events  
Venue Sourcing (planners)  
Hospitality Cloud & Venues (venues/suppliers)  
Web Surveys  

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Cvent, Inc. 1765 Greensboro Station Place
7th Floor, Tysons Corner, VA 22102

Overview


TRANSFORM HOW YOU MANAGE
LEADS AND TRACK PERFORMANCE.

Pursuing the best MICE business is critical to your hotel's bottom line, but it takes up to a dozen steps and multiple spreadsheets to qualify a lead. Scaled to hundreds of RFPs a month, that adds up to a ton of busy work before you can even begin selling.

That's why we developed the Cvent Lead Scoring suite, which includes Cvent Hotel Fit Score and Cvent RFP Score, so you can focus on selling leads that maximise revenue and profitability.

Manage Leads

Our Current Customers


Park Central Hotel logo
Crowne Plaza logo
Stanford Court logo
The Chateaux logo
Hilton Charlotte Center City logo
Clift San Francisco logo

Hotel Fit Score


PRIORITISE LEADS AUTOMATICALLY
AND CONVERT DEALS THAT MATTER MOST.

With so many leads coming through digital channels, it is increasingly challenging to keep track and focus on the most profitable business. Hotel Fit Score gives you a central, prioritised view of your leads, allowing you to sort through RFPs and easily identify the most profitable leads in the funnel.

 
  • Save time by automatically prioritising leads
  • Increase conversion rates with quick, thorough RFP responses
  • Fill need dates via enhanced visibility into alternate dates and fit
  • Track group sales funnel performance and pacing

RFP Score


GAIN PLANNER AND
MARKETPLACE INSIGHTS ON RFPS

RFP Score further empowers you to prioritise the best leads by providing data on the planner sending it, the geographic scope of their search, and the lead's attractiveness compared to others in your market. RFP Score also offers reports to reveal your share of RFPs versus competitors, helping you steer your competitive strategy. And painless, turnkey implementation process ensures rapid time to value.

RFP Score
  • Get more insights on RFPs with planner history and search details
  • Optimise competitive strategy with dashboards on RFPs within your compset
  • See value and ROI immediately with rapid implementation

Want to learn about the industry and planners?

Knowledge Center

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Looking to discover, learn, and implement new ideas in your business? Check out the collection of assets in our Resource Centre to access the latest thought leadership, reports and other tools.

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