Why Choose Our Destination?

Louisville is changing the way people think about Southern destinations. A city that is truly unique and different. A city that combines heritage with innovation, authenticity with originality and quirkiness with friendliness. A city full sights, sounds and sips all its own—including its official cocktail, the Old Fashioned, and the one-and-only Urban Bourbon Experience, a citywide adventure that includes distilleries, endless craft cocktail bars and Bourbon attractions and exhibits. Louisville’s also gained fame for its nationally acclaimed culinary scene that features hundreds of locally-owned restaurants with a focus on locally sourced ingredients, which is one of the reasons why it was recently named one of the “Nation’s Best Local Food Scenes” by USA Today. Louisville has become one of the most exciting cities to eat, drink, explore and meet in. This is due in large part to development boom which has brought an influx of new meeting spaces and hotel rooms -– including the new 612-room Omni Hotel. At the center of the excitement is the expansion and renovation of the Kentucky International Convention Center (KICC) in the heart of downtown Louisville.