Event professional & marketer categories

 

 

Ace of Spaces

Exceptional sourcing and space management for unforgettable events

This award celebrates the event pros who are using Cvent to source the right venue, design incredible experiences, and make room blocks effortless. These nominees may rely on the Cvent Supplier Network for AI‑assisted venue discovery and centralized RFPs, Event Diagramming for real-time collaboration, Passkey for automating room blocks, or the Vendor Marketplace for sourcing quality vendors. No matter how they design the experience, these experts leverage Cvent as their one‑stop ecosystem for getting them beyond RFPs to real results.

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Criteria

Must use at least one (1) of the following solutions for venue management and relations: the Cvent Supplier Network, Event Diagramming, and/or Passkey. May also use the Vendor Marketplace. 

Winning Tips

Top submissions will highlight quantitative impact tied to sourcing, cycle‑time reduction, improved RFP quality/response rates, better negotiation outcomes through centralized data, time/cost savings in space design and room block management, or stronger planner/supplier collaboration. They may also outline positive program‑level compliance and reporting impact. Ideal submissions will highlight use of more than one of the above solutions.

Association & Non-Profit Impact Icon
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Best use of Cvent to create meaningful impact

This award celebrates mission‑driven associations and non-profits that turn events into outcomes, such as growing membership, mobilizing advocates, raising funds, and delivering education. These organizations make the Cvent ecosystem their engine for impact through inclusive, accessible experiences that unify sourcing, registration, content, and onsite execution. They also connect their marketing with community programs to build sustained momentum long after the event is over. Most importantly, they tell a clear, data‑backed story of change – whether that’s membership growth, increased donations, better CE credit management, policy action, or services delivered — powered by standardized workflows, smart integrations, and AI‑assisted targeting and insights that keep the mission moving.

Criteria

Must be an association or non-profit organization with an active Cvent agreement using at least one (1) Cvent solution to power mission-driven programs with demonstrated, data-backed outcomes, such as membership/renewals or successful fundraising efforts. Submissions should showcase how their use of Cvent is helping to create real-world impact or meaningful change.

Winning Tips

Winners will demonstrate how Cvent empowers their organization to create truly impactful change through data-backed outcomes such as membership growth/renewals, funds raised, advocacy actions, CE hours delivered, volunteer or community engagement, inclusivity improvements, or sustainability progress. They will highlight operational excellence and demonstrate how unified results tie event activity to mission outcomes, directly impacting the larger community. 

Digital Events Visionary
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Excellence in virtual events

This award celebrates teams who scale virtual program success using Cvent Webinar and/or Attendee Hub to plan smarter, produce high‑quality broadcasts, personalize at scale, and prove digital event ROI. They go beyond hosting a virtual event to create fully branded registration and content hubs, power engaging digital interactions, and surface smarter signals for sales and marketing to speed follow-up. They may also leverage AI-powered workflows and insights to scale program success. Whether their events are live, simulive, or on‑demand, they run a unified playbook so engagement is measurable, conversion is repeatable, and ROI positively impacts the larger organization. These virtual experts are pushing the boundaries of digital innovation to create impactful, seamless, and highly produced experiences that leave a lasting impact.

Criteria

Must be an active Cvent customer using Cvent Webinar and/or Attendee Hub to power virtual events and/or webinar programs. May also include the use of CRM/MAP integrations. Successful submissions will demonstrate connected workflows, interactivity, and strong post-event follow-up impact. 

Winning Tips

Top submissions will showcase connected workflows between registration and promotion, content delivery, interactive engagement, and meaningful post-event actions that drive organizational results. They will showcase data-backed impacts such as faster time-to-launch, higher registration and attendance rates, deeper engagement metrics, faster speed-to-lead, increased opportunities, or measurable pipeline and revenue influence. Winners will also highlight program-wide process improvement such as brand standardization or better accessibility practices. Last, strong submissions will show demonstrable attribution or ROI through unified tracking and metrics that tie program activity to outcomes across the funnel.

Event Intelligence Award
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Best use of AI-powered event intelligence

This award celebrates teams who turn CventIQ into an innovative advantage, using AI-powered insights to plan smarter, target better, and prove what worked with confidence. Nominees weave intelligence through the entire event lifecycle, automating the busywork, surfacing the signals that matter, personalizing at scale, and closing the loop with clean, connected data. These forward-thinking innovators use CventIQ to showcase trust, reliability, and security. From audience strategy and content decisions to onsite execution and follow‑up, they turn insights into action — driving measurable results across engagement, efficiency, and ROI while setting a new standard for innovation.

Criteria

Must be an active customer deeply leveraging CventIQ within Cvent’s solution suite to amplify event success, improve efficiencies, and power innovation. Should demonstrate the depth of CventIQ activation across solutions and workflows, and may include the use of integrations and complimentary AI tools. Submissions should demonstrate measurable impact on event success and process improvements using CventIQ, along with innovative use cases. 

Winning Tips

Winners will clearly demonstrate how CventIQ is embedded across solutions and workflows, such as improved audience targeting, automated insights, AI-assisted follow up, or smarter sourcing. They will translate technological innovation into measurable improvements for time savings, reduced costs, faster speed-to-lead, higher registration or engagement, or stronger conversions. Top submissions will showcase how these innovators are standardizing processes, permissions, or governance to make AI use safe, scalable, and repeatable across teams. Moreover, they should be able to tie AI-assisted activities to larger business outcomes and ROI. 

Marketing Mastermind
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Best event-led growth strategy

This award celebrates the marketers who are using Cvent to turn events into a high‑performing growth channel across their organization. These nominees orchestrate field events, webinars, tradeshows, and community experiences with fast, on‑brand launches, deeply engaged attendees, and integrated data flows. Embodying the pillars of event-led growth, data-driven decision-making, and unified technology, they create end-to-end immersive experiences that use Cvent with martech integrations or solutions like Cvent Essentials to deliver clear insights and impressive ROI. They’re skilled at running successful, multi‑format programs that fuel pipeline, revenue, and brand impact across core use cases like field marketing, webinars and virtual events, tradeshows, community experiences, and ABM – all while delivering standout attendee experiences.

Criteria

Must use Cvent Registration with martech integrations and/or Cvent Essentials to power measurable event-led growth. May include the use of Splash, Cvent Webinar, and iCapture or Jifflenow. 

Winning Tips

Winners will demonstrate an orchestrated, multi‑format event strategy that fuels pipeline, revenue, and brand impact while elevating attendee experiences. They’ll prove impact with clear metrics, integrated data, and tight alignment with prioritized marketer use cases across event types and formats that show how event-led growth directly drives business outcomes with measurable results.

Trade Show Trailblazer

Excellence in opportunity conversion

This award celebrates teams who turn conversations into pipeline — bringing precision to every booth, briefing, and onsite touchpoint with iCapture and/or Jifflenow. These savvy strategists pre‑book the right meetings, empower reps with clear agendas, capture and qualify leads in seconds, and route everything to the right owners so follow‑up happens fast. Whether it’s a flagship conference they host or a packed trade show they attend, they run a unified playbook — standardized workflows, clean integrations, and tight reporting — so engagement is measurable, conversion is repeatable, and ROI is undeniable.

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Criteria

Must be an active Cvent customer using iCapture and/or Jifflenow to automate lead capture and meeting scheduling across hosted and/or attended events. Submissions should demonstrate measurable impact on lead quality, lead volume, and post-event conversions that contribute to marketing and sales success.

Winning Tips

Winning submissions will demonstrate connected workflows using either or both of these solutions, from pre‑event meeting orchestration, onsite lead capture and qualification, instant routing to sales, and integrated post‑event follow‑up through CRM/MAP integrations. You should showcase data‑backed results, such as higher lead quality, increased lead volume, faster speed‑to‑lead, stronger meeting set and show rates, improved conversion to opportunity, and measurable pipeline or revenue influence. 

The Rookie
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Cvent rookie of the year

This award celebrates newcomers who are already seeing impressive results in transforming their programs with Cvent. These nominees hit the ground running in their first year with Cvent —standing up on‑brand event pages, syncing data to their martech stack, and launching field events, webinars, tradeshows, or community experiences with speed and confidence. They’re unifying their tech stack so insights flow, results are measurable, and momentum builds across the funnel – bringing their events to life from day one and paving the way for future growth.

Criteria

Must use at least one (1) Cvent solution to manage their organization’s event and marketing needs. May also use martech integrations. Must have signed their first Cvent agreement no earlier than January 1, 2025. 

Winning Tips

Winners will show early, data-backed impact around their use of Cvent such as faster time‑to‑launch, a high percentage of events onboarded, higher registration and attendance, stronger engagement, increases in booked meetings, or measurable pipeline/revenue influence. They may also showcase standardized tracking, cleaner attribution for faster decisions, and continuous optimization. They could highlight scalable best practices and positive brand impact as a result of their ability to launch events efficiently without sacrificing quality.

Pivotal Partner

Cvent Partner of the year

This award celebrates Cvent Partners who make the Cvent ecosystem their competitive edge — bringing sourcing, marketing, and onsite execution together as one motion to deliver standout client experiences with undeniable results. These experts don’t just run events – they orchestrate momentum through a seamless network of integrated Cvent solutions for fast, scalable programs that prove impact using connected data. These strategists lean into AI‑powered intelligence to plan smarter, target better, and measure results with confidence—turning insights into action across every client portfolio.

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Criteria

Must be a travel, events, and/or meetings management company or agency with an active Cvent agreement. Must demonstrate use of at least three (3) Cvent solutions to power successful client programs with measurable outcomes (such as efficiency gains, cost savings, engagement lift, or pipeline/revenue influence). May also include use of integrations to streamline operations and show improved attribution or reporting.

Winning Tips

Top submissions will clearly show program-level impact — faster launches, stronger registration and attendance, higher engagement, more booked meetings, or measurable influence on pipeline and revenue. They should illustrate how agencies used Cvent to standardize delivery at scale, improve data quality, and create a more connected view of performance across client programs. Standout nominations will also show how Cvent supported the agency’s own growth — expanding services, winning new clients, improving retention, or increasing renewal rates through consistent, data-backed delivery. Submissions may illustrate how greater efficiency and unified reporting enabled teams to do more with less, support more clients, strengthen key accounts, and elevate overall satisfaction. Exceptional entries may also highlight smart AI use where CventIQ or other AI-powered workflows sharpened targeting, streamlined planning, or surfaced insights that advanced both client and agency results.

Power of the Platform: Flagship Event
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Best use of the Cvent platform for a single, large-scale event

This award celebrates the event and marketing pros who go all‑in on using Cvent to deliver a single, high‑stakes flagship event where every touchpoint works in concert — from registration and content to onsite operations, exhibitor experiences, and post‑event insights. They run a unified playbook across their top-tier, complex flagship event, orchestrating seamless experiences and proving event outcomes with connected data. They may also use deep integrations and AI-powered intelligence layered throughout their event to measure impact, accelerate follow-up, and demonstrate powerful return on event from a single, unforgettable experience.

Criteria

Must be an active Cvent customer showcasing use of at least three (3) Cvent solutions to power a single, complex event. May also leverage CRM/MAP or other integrations, and can demonstrate use of AI-powered features through CventIQ to lift conference end-to-end conference success.

Winning Tips

Standout submissions will present data-backed results such as attendance and engagement increases, reduced wait times and faster check‑in, increased sponsorship/exhibitor ROI, higher meeting set/show rates, stronger conversion to opportunity, clear pipeline or revenue influence, and/or achievement of business-impact KPIs. They should also underscore how they are using the connected Cvent ecosystem, such as integrations or AI-fueled intelligence features to streamline workflows, improve attribution, and accelerate follow‑up.

Power of the Platform: Total Event Program
Large group of winners for Excellence Awards

Best use of the Cvent platform across a total event program

This award celebrates teams who turn the Cvent platform into their operating system for event excellence —standardizing how they plan, market, execute, and measure across their entire events program. They orchestrate multiple event types and formats, from tiered flagship conferences to repeatable webinars and roadshows, using one unified playbook to drive consistency and scale. They activate an integrated solution set across their program so every moment is connected and every action is measurable. They may also leverage smart integrations or AI-powered intelligence features to create a single source of truth in Cvent, accelerate pipeline and revenue, and prove program-wide ROI. They are the true event and marketing masters who operate a unified, scalable event engine – delivering consistent excellence across every event type, format, and tier.

Criteria

Must be an active Cvent customer demonstrating impressive breadth and depth of use of the Cvent platform, requiring the use of at least three (3) different solutions to be used across the event lifecycle at scale (Cvent Supplier Network, Registration, Attendee Hub, OnArrival, etc.). Use of meeting request forms and workflows is a plus. May also use CRM/MAP or other integrations, as well as AI-powered features through CventIQ to elevate event success. Submissions should demonstrate clear organizational impact and event-led growth through data-backed outcomes, such as improved event metrics, stronger conversion to opportunity, and clear pipeline/revenue influence.

Winning Tips

Top submissions in this category will demonstrate true organizational impact across their events, backed by a number of integrated Cvent solutions from pre-event sourcing to post-event reporting. They should demonstrate a deep understanding of how to leverage the connected Cvent ecosystem – which can include integrations and AI-powered intelligence – to streamline operations, improve attribution, and enable faster, more effective follow-up. Winners will highlight consistent and repeatable solutions that elevate program quality and provide consolidated insights that successfully connect events to business outcomes in measurable ways.

Cvent Advocate of the Year
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Top engaged Cvent user

This award celebrates a single Cvent champion who turns advocacy into momentum — learning fast and lifting the community while driving measurable outcomes for their organization. They’re the go-to voice for leveling up Cvent expertise with training and certifications, joining in Community conversations, or leaning into feedback, research, and beta testing. They’re eager to share their insights with fellow users through speaking opportunities on webinars, during Cvent CONNECT, through testimonials, or as a reference. Most importantly, these advocates are deeply committed to sharing the power of the Cvent platform for smarter, more impactful events. These are the passionate event and marketing pros who demonstrate great looks like every single day – and are eager to help others achieve the same success.

*Please note this is a people’s choice award that is publicly voted on by the larger Cvent community.

Criteria

Must be an individual, active Cvent user who promotes the use of Cvent within their organization or across their network, as well as actively participates in at least one (1) Cvent advocacy opportunity such as Community, Academy, beta programs, speaking engagements (such as webinars, podcast, or Cvent CONNECT), reference program, Customer Success Groups, etc. Must demonstrate how you are sharing the value and impact of the Cvent platform with others.

Winning Tips

Top submissions will highlight individual participation in activities that translate interest into impact, such as earning certifications, contributing to the Community, speaking on webinars or at events, taking part in case studies, being a reference, or shaping product development through research and beta programs. Standout nominations will also demonstrate leadership with smart use of the Cvent platform and AI‑assisted workflows to streamline operations and elevate insights. This may include community recognition, increased visibility within your organization, or demonstrated peer impact.

Hear what it means to be part of the Excellence Awards

"We're so excited about being an awards finalist! It really highlights the hard work our team and our whole department put into this event. When you see the different brands we are in company with, it's a big honor to be recognized on that stage." 

- Jennifer C., Alkami Technology

"As someone who has been working with Cvent for over 10 years, being an awards finalists is really important to me. It just makes me feel very validated about what I do and what I'm contributing to the organization."

- Lacey R. Catalyst

"We're thrilled to be a finalist! With us being a smaller organization, it just credits the work that we do. We are a small team but have a big impact, and I think that's one of the things that will show if we should win." 

- Brandon J., Children's Trust

"We have been a Cvent customer for one year now, and it was eye opening to realize we do all this work but we don't take the time to stop and celebrate. So it's just been really special to do the submission and hopefully, we win!" 

- Richelle W., Docebo