INTRODUCTION Cvent's Essential Guide to Event ROI VIEW NOW PART ONE Defining ROI (and what’s different about ROI for events) VIEW NOW PART TWO The Eight Essential Drivers of Event ROI VIEW NOW PART THREE Metrics, KPIs and Maths – Understanding how to Calculate Event ROI VIEW NOW PART FOUR Setting Goals and Expectations for Event ROI VIEW NOW PART FIVE Measuring, Reporting and Analysing ROI VIEW NOW
