Why Choose Our Destination?
Waco Convention & Visitors Bureau is the destination marketing organization for the City of Waco,Texas. Located just 100 miles from both Dallas and Austin, Waco's central location will increase your attendance! Waco's many museums and attractions offer unique, family-friendly options for your attendees.
Waco is home to Magnolia Market, the birthplace of Dr Pepper, and home to the Baylor Bears.
Venue Details
Hotels37
Convention center144,000 sq. ft.
Guest Rooms83
Guest rooms at 1 hotel196
Special event venues9
Average room rate$125.00
Occupancy rate-
Restaurants211
Daily food cost$51.00
Tax rate17%
Venue typeCVB
Need dates
Priority windows that venues prefer for hosting events
Feb 1, 2026 - Feb 4, 2026
Feb 8, 2026 - Feb 11, 2026
Feb 15, 2026 - Feb 18, 2026
Feb 22, 2026 - Feb 25, 2026
May 1, 2026 - May 31, 2026
Aug 2, 2026 - Aug 5, 2026
Aug 9, 2026 - Aug 12, 2026
Aug 16, 2026 - Aug 19, 2026
Aug 23, 2026 - Aug 26, 2026
Aug 30, 2026 - Aug 31, 2026
Dec 1, 2026 - Dec 24, 2026
Seasonal Availability
Do you want to know if your event is during the high or low season? Check the season availability for this hotel.Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
High season
Shoulder season
Feb 01 - Feb 29
Low season
Jul 01 - Jul 31May 01 - May 31Aug 01 - Aug 31
Getting Here
Distance from airport
7 mi from Waco Regional Airport
Distance from Waco Regional Airport airport 7 mi
115 mi from D/FW Airport
Distance from D/FW Airport airport 115 mi
Location
Local Attractions
Tecovas (Downtown Waco)
Shopping
2 blks
Premium handcrafted western boots, apparel, hats, belts, leather care-men's and women's styles. The instore "bootender" bar with complimentary cold brew or whiskey with your boot shopping experience! Services include boot shines, custom hat shaping/bar, and free monogramming/debossing on new leather goods!
Waco, TX, US 76702
Balcones Distillery
Museum
5 blks
Downtown gem offering tastings and guided tours of award-winning Texas whiskey in a cozy, local setting.
225 South 11th Street
Waco, TX, US 76701
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Fabled Bookshop & Cafe
Shopping
1 blk
Charming, fantasy-themed independent book store and cafe. Cozy reading nooks, a cafe serving coffee, small bites, beer, and wine. Staff picks on shelves, cute gift items and a warm inviting atmosphere. A standout highlight: a whimsical "Narnia-style" secret wardrobe door leading to the kids' section-adorable and fun!
Waci, TX, US 76701
First Street Cemetery & Greenwood Cemetery
Historical landmark
3 mi
Final resting places for early Waco pioneers, veterans, and notable figures. First Street Cemetery is one of the oldest cemeteries in Waco, established in the mid-1800's.
Waco, TX, US 76701
Armstrong Browning Library
Museum
2 mi
The Armstrong Browning Library & Museum is dedicated to the study of the lives and works of Victorian poets Robert and Elizabeth Barrett Browning and houses the largest collection of Browning material and other fine collections of rare 19th-century books, manuscripts, and works of art.
710 Speight Avenue
Waco, TX, US 76706
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Sendero Provisions Co. (Flagship Store)
Shopping
1 mi
Located at 319 South 4th Street located inside the Hotel Herringbone courtyard. Born in Waco, Sendero brings "the spirit of the West" through handcrafted hats, bold tees, rugged apparel, accessories,(bandanas, pins, stickers) and rotating collabs like Sendero and Waco Surf.
Waco, TX, US 76701
Baylor University Historic District
Historical landmark
1 blk
Oldest continuously operating university in Texas founded in 1845. Historic buildings include Burleson Quadrangle, Pat Neff Hall with it's golden dome, and Carroll Library and Armstrong Browning Library-both architectural gems!
Waco, TX, US 76706
Magnolia Market at the Silos
Shopping
1 mi
There's a little something for everyone at Magnolia Market at the Silos. Shopping, games, the garden and even a bite to eat. The Market itself is staged and set up with one goal in mind: to inspire you to own the space you're in. Come visit!
601 Webster Ave
Waco, TX, US 76706
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McCullouch House
Historical landmark
1 blk
Victorian home built after the Civil War; also part of Historic Waco Foundation's house museums. Features original family furnishings and exhibits on 19th-century life.
Waco, TX, US 76701
Katy Railroad Bridge (1902)
Historical landmark
2 blks
An iron bridge crossing the Brazos River just north of downtown. Once used by the Missouri-Kansas-Texas (Katy) Railroad. Now part of the trail system near Brazos Park East.
Waco, TX, US 76706
East Terrace House (C. 1870's)
Historical landmark
1 blk
A beautiful italianate mansion overlooking the Brazos River. It offers a glimpse into the life of Wacoans during the post-Civill War era.
Waco, TX, US 76701
Waco Mammoth National Monument
Museum
4 mi
Standing as tall as 14 feet and weighing 20,000 pounds, Columbian mammoths roamed across what is present-day Texas thousands of years ago. Today, the fossil specimens at the Waco Mammoth National Monument represent the nation's first and only recorded evidence of a nursery herd of ice age Columbian mammoths.
6220 Steinbeck Bend Drive
Waco, TX, US 76708
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Indian Spring Park
Historical landmark
1 blk
Located next to the Suspension Bridge. Historically significant site where Native Americans once camped around the natural springs. Now features sculptures and serves as a public gathering space.
WACO, TX, US 76701
Mayborn Museum Complex
Museum
2 mi
Sure to be a hit for all visitors are the Waco at the Crossroads of Texas Natural History Exhibits. From their first step into Cretaceous Sea, with its 28 foot-long model of a Pliosaur, to Texas Lifeways, which includes a Waco Indian grass hut, a Norwegian rock house, a Comanche tipi, and an early log cabin, everyone will come to understand what makes Waco the Crossroads of Texas.
Strecker's Cabinets of Curiosities
The first exhibit in the Mayborn Museum Complex's natural history section is named Strecker's Cabinets of Curiosities. Many of the beloved artifacts from the Strecker Museum's collections, such as the tree cross-section and the humpback whale skull, are on display. The room is patterned after the style of early natural history museums. At that time, museum items were presented purely for visual entertainment and shock value and were not labeled.
Discovery Rooms
Sixteen themed Discovery Rooms provide visitors with hands-on, interactive learning activities.
Baylor University Exhibit
The Baylor University Exhibit features the history of the university from 1845 to the present, including current research and programs.
1300 S. University Parks
Waco, TX, US 76706
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Armstrong Browning Library & Museum
Museum
2 mi
Located on the Baylor University campus, the Armstrong Browning Library celebrates the poetry of the British poets, Robert and Elizabeth Barrett Browning, through stained glass windows and a collection of the poets' memorabilia.
710 Speight
Waco, TX, US 76798
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ALICO Building (1911)
Historical landmark
1 blk
The Amicable Life Insurance Company Building is one of the oldest skyscrapers in Texas. It survived the devastating 1953 Waco tornado. Still in use and a prominent part of the downtown skyline.
Waco, TX, US 76701
Brazos Riverfront Development
Business district
1 blk
This is a major mixed-use development stretching along the banks of the Brazos River, bringing together downtown Waco and Baylor University. It includes parts of Bridge Street and University Parks Drive. It has created a vibrant, walkable community featuring residences, retail, restaurants, the Foster Pavilion, a new Baylor Arena and public spaces!
Waco, TX, US 76701
Texas Sports Hall of Fame
Museum
1 mi
Features exhibits on Texas athletes and sports, ranging from scholastic to professional teams.
Visit website
Dr Pepper Museum and Free Enterprise Institute
Museum
1 mi
Celebrates the history of Dr Pepper, along with the Soft Drink Hall of Fame and the Free Enterprise Institute. Old fashioned soda fountain in the 1908 original "Home of Dr Pepper."
Visit website
Cameron Park Zoo
Museum
1 mi
Award-winning natural habitat zoo featuring wildlife from around the globe.
Visit website
Texas Ranger Hall of Fame & Museum
Museum
1 mi
Official museum, hall of fame, and repository of the Texas Rangers law enforcement organization.
Visit website
Suspension Bridge
Historical landmark
0 mi
The historic 1870 Waco Suspension Bridge was the first bridge built across the Brazos River. Both the Chisholm Trail and Shawnee Trail crossed the river at this bridge location. Today, the bridge is open to foot traffic only.
Franklin Avenue & 4th/5th Streets
Business district
2 blks
A growing section with mixed-use buildings, coworking spaces, and small businesses.
Waco, TX, US 76701
Austin Avenue Corridor
Business district
2 blks
Historic heart of downtown with offices, and local shops, banks, law firms and restaurants.
Waco, TX, US 76701
Waco Regional Airport
Airport
5 mi
Waco is located 90 miles north of Austin, the Texas state capital, and 90 miles south of the Dallas-Fort Worth International Airport. Waco Regional Airport is critical to air travel for this region, offering great convenience for travelers to and from Central Texas. Passengers are able to avoid the stress of driving more than an hour to the airports located at DFW, Austin, or Killeen, and the difficult , often expensive task of parking.
7909 Karl May Drive
Waco, TX, US 76708
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Spice Village
Shopping
0 mi
Home of Spice Village, your ultimate shopping destination in downtown Waco. Nestled in downtown Waco, the sprawling store offers a collection of shops, each bringing a captivating blend of local charm and inspiration.
213 Mary ave
Waco, TX, US 76701
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City Hall & Government Blocks
Business district
1 blk
Located around Franklin Ave and 3rd Street, includes City Hall, county courts, and civic offices.
Waco, TX, US 76701
Warehouse District
Business district
1 blk
Revitalized area near Mary Avenue Market, Spice Village, and Hotel Indigo. Popular for events and creative spaces.
Waco, TX, US 76701
Chisholm Trail Historic Markers
Historical landmark
1 blk
Several bronze sculptures and plaques in downtown Waco commemorate Waco's role as a key crossing point for the Chisholm trail. The Cattle Drive sculptures near the Suspension Bridge depict longhorns and cowboys.
Waco, TX, US 76701
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Convention Centers
Waco Convention CenterOur versatile venue features a 33,000 sq. ft. exhibit hall, a 15,000 sq. ft. tradeshow hall, an elegant ballroom that seats over 700 guests, and 12 breakout rooms - all together totaling 144,000 sq. ft. of flexible event space.
Exhibit Space110,000 sq. ft.
Total meeting space144,000 sq. ft.
Additional Information
Additional details
ASM Global manages the operations and catering and they manage the booking calendar for the Waco Convention Center,which offers 144,000 sq. ft. of flexible meeting space, accommodating from 20 - 3,000 with ease. Two major hotels are located adjacent to the convention center, three new hotels are open and within walking distance, and 800-1,000 hotel rooms are accessible within a couple of miles. There are 5,000 hotel rooms in the greater Waco area.
Venue resources
Destination Waco, DMO Frequently Asked Questions
Explore frequently asked questions from the Destination Waco, DMO regarding Health and Safety, Sustainability, and Diversity and Inclusion
Sustainable Practices
Please provide comments or a link to any publicly communicated Destination Waco, DMO's sustainability or social impact goals/strategy.
No response.
Does Destination Waco, DMO have a strategy that focuses on the elimination and diversion of waste (i.e. plastics, papers, cardboard, etc.)? If yes, please elaborate on your strategy of elimination and diversion of waste.
No response.
Diversity and Inclusion
For US hotels only, is Destination Waco, DMO and/or parent company certified as a 51% diverse owned business enterprise (BE)? If yes, please indicate which one of the following you are certified as:
No response.
If applicable, could you please provide a link to Destination Waco, DMO's public report on their commitments and initiatives related to diversity, equity, and inclusion?
No response.
Health and Safety
Were practices at Destination Waco, DMO developed based on health service recommendations from public governmental entities or private organizations? If Yes, please list which organizations were used to develop these practices.
No response.
Does Destination Waco, DMO clean and sanitize public areas and publicly accessible facilities (i.e. meeting rooms, restaurants, elevator banks, etc.)? If yes, describe any new measures that are taken.
No response.
Please explain, if applicable, the carbon offsetting options you offer to corporations.
Please provide, if applicable, an e-mail address for a contact who can address any follow up questions relating to sustainability and social impact goals and initiatives.
Has your hotel taken steps to reduce single-use plastics, such as removing plastic straws (except upon request for guests with disabilities), stirrers and cotton buds? If yes, please provide detail as to the steps you have taken to reduce single use plastics?
Does your hotel generate (onsite) or purchase (offsite) renewable energy (beyond your utility's standard offerings)? If yes, please describe your practices for generating or purchasing renewable energy.
Does your hotel engage in activities to protect & restore the natural environment in which it is located (i.e. trees planted, coral reef restored, etc.)?
Will your hotel be imposing any additional fees for cleaning services? If yes, please specify those fees.
Are specific cleaning/disinfection routines in place for pillows, duvets and their covers, headboard, bathrobe etc.? If yes, please describe.
Please include a link to your public report on community impact if applicable.
Please provide any other comments you wish to make regarding your efforts/initiatives to obtain certification in these programs.
Please provide, if applicable, an e-mail address for a contact who can address any follow up questions relating to diversity, equity, and inclusion.
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