Hospitality Cloud Demand Management Overview

Accelerating growth of inbound leads from online platforms means you need to focus on prioritising your most profitable prospects. Cvent Hospitality Cloud Demand Management tools help you effectively route and score a high volume of MICE and corporate business leads so you can convert leads that maximise profits. Meanwhile, Cvent Passkey helps streamline room block management and offers valuable upsell opportunities for MICE guests.

Cvent Passkey

Streamlined Room Block Management and Upsell

Cvent Passkey helps hotels, DMOs, and venues streamline and automate meeting and event bookings to create memorable guest experiences and satisfy planners. It delivers unique upsell opportunities for MICE guests, and allows for greater incremental revenue at a high volume. Provide planners a tool that lets them manage, measure, and drive satisfaction while you improve RevPAR.

Cvent Lead Scoring

Automated Lead Prioritisation

The Cvent Lead Scoring suite automatically qualifies MICE business leads so you can focus on closing the deals that have the greatest impact on the bottom line. Lead Scoring products leverage scoring algorithms that account for a lead’s size, profit, and fit within your availability, while also showing the planner’s qualifications. Take the guesswork out of sorting through high volumes of leads so you can focus on selling leads that maximise profitability.

Cvent Business Transient (formerly Lanyon)

Create, Manage, and Measure Corporate Travel Business

Cvent Business Transient solutions simplify how hotels manage transient business leads. Streamlined corporate travel management satisfies clients and travel buyers by reducing the time it takes for hotel chains and properties to respond to and manage high-value corporate RFPs. Cvent Business Transient also streamlines transient demand management with standardised RFP responses with fixed, corporate negotiated rates in hotel central reservation systems.

SpeedRFP White Label

Streamlined RFP Workflow from Your Branded Website

SpeedRFP by Cvent increases the quantity and quality of MICE inbound leads from a hotel’s branded website. The dynamic, mobile-friendly eRFP form simplifies the request process for planners while streamlining conversions for hoteliers. Integration with sales and catering systems ensures smooth implementation, and a centralised lead portal lets venues respond from one account and access real-time reporting.

Demand Management Tools

Routing and Escalation Rules, Proposal Defaults and Templates

Cvent Hospitality Cloud offers a variety of Demand Management tools to streamline processes and facilitate sales follow up on inbound MICE and Transient leads.

  • Routing and escalation rules ensure appropriate stakeholders receive RFPs and trigger notifications for RFPs that meet certain criteria.
  • Custom RFP views create personalised views of incoming RFPs for each sales representative.
  • Proposal defaults create standardised responses to RFP questions.
  • RFP Labels use colors and filters to mark RFPs based on specific criteria.
  • Custom Proposal Template customise your proposal with your brand logo and color palette.

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