Buy vs. Build

Discover the pros and cons of buying or building your own event registration solution.


Technology has largely simplified the process of planning, managing and marketing of meetings and events.

This has led to event planners facing the eternal dilemma - whether to build their own event registration system or purchase one. Building a system can be tricky and expensive, while going with an automated solution like Cvent could be a great way to save time and money – almost immediately.

An automated solution comes with many features, including:

  • Customisable event registration websites
  • Integrated email marketing system
  • Integration with leading CRM tools
  • Regular software updates and enhancements

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