Marketing: Effective & Creative Event Follow Up Campaigns

Creating an event consumes a massive amount of energy, time and resources. How do you make sure your efforts generate the results you desire? Planning a proper event follow up campaign is vital to ensuring a complete event experience for your attendees. It can make or break your lead generation and revenue targets.   In this session, learn how to incorporate your follow up strategy into your planning stages, as well as how to execute effective post event campaigns.  

• Master strategies for incorporating follow up into your planning process.

• Discover how to avoid common "harassment-style" follow up emails.

• Learn ways to include your ask into follow-ups without seeming pushy.