How modern agencies power exceptional events

See how agencies streamline execution, increase efficiency, and scale services - all on one connected platform.

Event Management Software Product Intro Video

Running multi-client programs on one platform

Manage registration, sourcing, housing, marketing, onsite experiences, and reporting for every client in one place —
standardizing workflows, improving data quality, and scaling without adding complexity.

Explore the full event lifecycle

Dive into the capabilities that support each stage of your client programs - from sourcing to post-event insights with quick, self-guided product tours and on-demand videos.

Plan & source with confidence

Tools that help you secure venues, structure programs, and align budgets early.

Market & register seamlessly

Create a cohesive experience from invitation to confirmation.

Registration & Marketing
Event Website Builder
Attendee Communications

Deliver a strong onsite & virtual experience

Power smooth check-in, engagement, and data capture — in-person or hybrid.

Measure, report & strengthen client value

Turn engagement data into insight your clients understand.

Lead Management
Surveys & Event Feedback
Reporting & Analytics

Insight that elevates your role

Use these insights to lead more strategic, higher-value client conversations—with a confident, data-backed story that builds trust and positions you as a true partner, not just a vendor.

Report

Top 3 Event Trends You Can’t Ignore in 2026

Your top event trends for 2026

The nine biggest shifts reshaping events this year—from AI and attendee-led personalization to micro-events, purposeful venues, and measurable outcomes.

eBook

Woman touching a screen with a light coming out of it, in front of a blue background.

Mastering AI for events

Explore the expanding role of AI in events, from practical applications to strategic approaches that help prove value and lasting impact.

Report

Inside Planner Behavior: What Data Reveals About Group Hotel Bookings

2026 Cvent planner sourcing

How planners are choosing venues in a tighter cost environment, and why attendee engagement is now their top KPI.

Podcast

What modern attendees expect

Seamless experiences powered by data and elevated by thoughtful design—pointing to a future where every event is smarter, more relevant, and more human

Flexible ways to work together

You don’t need to choose a path today. This simply outlines the ways agencies collaborate with Cvent when the timing and fit are right.

Business professional using a tablet, overlaid on a purple and blue abstract background with icons representing global reach, revenue growth, and collaboration.

Referral collaboration (light touch) – Flag good-fit clients and Cvent manages the sales cycle. You earn incentives on successful closed deals.
Co-sell with Cvent (tech + services) – Work select opportunities together: Cvent focuses on the platform, you focus on services and strategy.
Services-led partnership (run Cvent for clients) – As an Authorized Services Partner, you can deliver event setup, mobile, onsite, implementation, housing, or sourcing on Cvent. High-performing partners may qualify to receive leads via the Partner Referral Network.

Support designed to help you grow

If and when you decide to partner, support extends beyond tools — it’s designed to strengthen your credibility, scale your services, and create new growth opportunities.

Business leader presenting to a group in a conference room.

Credibility & recognition
Partner badges, certifications, and directory visibility that reinforce your expertise with clients.
Revenue & growth opportunities
Access to referral incentives, co-sell collaboration, and potential lead-sharing pathways.
Exclusive resources & co-brandable assets
Partner-only sales materials, demo environments, and marketing assets to support business development.
Training & certification
Role-based education to help your team confidently deliver technology-enabled programs.
Ongoing enablement & strategic support
Dedicated partner resources, roadmap insights, and opportunities to engage with Cvent leadership and peer agencies.